1. Nanjing University, Spring, 2005
Introduction to Persuasive Speaking
Part 10:
Using Visual Aids
John E. Clayton
Nanjing University, Spring, 2005

2. Syllabus 05/09 Using visual aids; Topic outline card
02/28 Introduction;
03/07
03/14 Speech 1
03/21
03/28 Movie: Remember the Titans
04/04 Overcoming Fear
04/11 Speech 2
04/18 Make-up speeches; Review speech 2
04/25 Using an outline; Selecting a topic
05/02 Holiday
05/09 Using visual aids; Topic outline card
05/16 Speech 3 (topic your choice, Visual aid, Outline card)
(NOTE: Please DO NOT use PowerPoint)
05/23 Review of Speech 3
06/30 Review of all speech principles; Prep for speech 4
06/06 Speech 4 (no make-ups – all due this day)
06/09 Speech contest and party (evening, 6:00 – 8:00pm)

3. The Role of Presentation Aids
Can be audio or visual
Help the audience
- see relationships
- remember material
Should be used to supplement, rather than serve as your ideas

4. Memory & Presentation Aids
Percent of Speech Remembered After…

5. The first step is to establish the need for an aid.
When to Use?
The first step is to establish the
need for an aid.
Once your speech is complete,
read through to identify places
where an aid would
clarify your ideas.

6. Display your aid only when you are about to discuss it
Timing
Display your aid only when you
are about to discuss it
Otherwise, the audience my
become distracted if they see
something they do not
understand

7. Simplicity is Important
Concentrate on presenting one major idea per aid.

8. Make certain that the audience can see and hear your aids,
Place Aids Carefully
Make certain that the audience can see and hear your aids,
and
that you can access them easily without interrupting the flow of your speech

9. What Aids Should You Use?
The selection and use of particular types of presentation aids should be based on the speech content, the audience, and the occasion.

10. Basic Guidelines for Aids
Make it easy to see
Keep it simple
Make it consistent with objective
Maintain eye contact
Talk about visual aid

11. Additional Considerations
Don’t pass items around
Use nothing dangerous or illegal
Avoid using live animals
Prepare for problems (have
backups)

12. Types of Visual Aids
Slides
Posters
Objects
Models
Handouts

13. Types of Visual Aids, cont.
Flip charts
Chalkboards
Audio/video clips
Overhead transparencies
Projected computer graphics

14. Design Rules - Size
Make sure type size is large enough for the audience you will address
72 PT
60 PT
44 PT
36 PT
32 PT
28 PT
24 PT
18 PT
14 PT
Make sure type size is large enough for the audience you will address

15. A Picture is Worth 1,000 Words
“Hanging from a small pin
pounded into the mountain
surface can be an exciting,
if dangerous, activity.”

16. A Picture is Worth 1,000 Words

17. Use for simple explanations Remember -- the processes of
Chalkboard
Use for simple explanations
Remember -- the processes of
writing or drawing reduce contact between the presenter and the audience

18. Practice the presentation as it will actually be performed
Practice With the Aid
Practice the presentation as it
will actually be performed
Plan on what to say during “dead
time,” such as time spent
walking over to an overhead

19. Gettysburg Address
Fourscore and seven years ago our fathers brought forth on this continent a new nation, conceived in liberty and dedicated to the proposition that all men are created equal.
Now we are engaged in a great civil war, testing whether that nation or any nation so conceived and so dedicated can long endure. We are met on a great battlefield of that war. We have come to dedicate a portion of that field as a final resting-place for those who here gave their lives that that nation might live. It is altogether fitting and proper that we should do this.
But, in a larger sense, we cannot dedicate, we cannot consecrate, we cannot hallow this ground. The brave men, living and dead who struggled here have consecrated it far above our poor power to add or detract. The world will little note nor long remember what we say here, but it can never forget what they did here. It is for us the living rather to be dedicated here to the unfinished work which they who fought here have thus far so nobly advanced. It is rather for us to be here dedicated to the great task remaining before us -- that from these honored dead we take increased devotion to that cause for which they gave the last full measure of devotion -- that we here highly resolve that these dead shall not have died in vain, that this nation under God shall have a new birth of freedom, and that government of the people, by the people, for the people shall not perish from the earth.

20. Gettysburg Address Abraham Lincoln Delivered 19 November 1863,
Battlefield

21. Topic Outline Card
A. Introduction – we need better laws regarding alcohol.
1. Bob’s death
2. Latest statistics on youth deaths.
3. Question: why must this continue?
B. Need – It can happen to anyone.
1. Story of Jane’s crippling accident. 2.
C. Satisfaction --

22. Finish preparing speech 3, to be presented on May 16th
Homework
Finish preparing speech 3,
to be presented on May 16th
1. Argumentative topic of your choice
2. 3 minutes
MEASURED ON:
- Impactful introduction
- Effective use of a visual aid
- Use of a topic outline card