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Jeopardy Pricing Policies Pricing Strategies BEPLaws Pricing Mix Q $100 Q $200 Q $300 Q $400 Q $500 Q $100 Q $200 Q $300 Q $400 Q $500 Final Jeopardy
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$100 Question from Pricing Policies This policy guarantees the consumer the lowest price.
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$100 Answer from Pricing Policies What is Everyday Low Prices?
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$200 Question from Pricing Policies This type of pricing policy is often used for high priced items.
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$200 Answer from Pricing Policies What is negotiated pricing?
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$300 Question from Pricing Policies This type of pricing is based on a forecast of what consumers are willing to pay.
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$300 Answer from Pricing Policies What is Psychological Pricing?
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$400 Question from Pricing Policies An example of this type of pricing policy is advertising an item in a weekly flyer at a really low price.
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$400 Answer from Pricing Policies What is leader pricing (or loss leader)?
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$500 Question from Pricing Policies This type of pricing policy would involve having all items that are the same price grouped together.
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$500 Answer from Pricing Policies What is Price Lining?
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$100 Question from Pricing Strategies This strategy involves charging whatever the competition is charging.
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$100 Answer from Pricing Strategies What is Competitive Pricing?
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$200 Question from Pricing Strategies This involves initially charging a high price.
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$200 Answer from Pricing Strategies What is Market Skimming?
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$300 Question from Pricing Strategies The price charged by the market leader.
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$300 Answer from Pricing Strategies What is the benchmark price?
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$400 Question from Pricing Strategies This strategy is used to try to quickly recover development and marketing costs.
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$400 Answer from Pricing Strategies What is Market Skimming?
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$500 Question from Pricing Strategies This strategy is used when a company wants to gain market share very quickly.
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$500 Answer from Pricing Strategies What is Penetration Pricing?
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$100 Question from BEP A calculation of how many units must be sold in order to cover the costs of making and marketing the product.
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$100 Answer from BEP What is Break Even Analysis?
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$200 Question from BEP These costs go up or down depending on quantity sold or produced.
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$200 Answer from BEP What are variable costs?
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$300 Question from BEP Rent, Equipment & hydro are all examples.
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$300 Answer from BEP What are fixed costs?
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$400 Question from BEP Selling Price – Variable Costs
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$400 Answer from BEP What is Gross Profit?
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$500 Question from BEP The number of units that must be sold to break even if a company charges $10 for a product; variable costs are $5 and fixed costs are $500.
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$500 Answer from BEP What is 100?
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$100 Question from Laws The illegal practice of having 2 price tags on a product and charging the highest one.
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$100 Answer from Laws What is double ticketing?
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$200 Question from Laws The illegal practice of advertising products as being on sale when they are actually regular price.
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$200 Answer from Laws What is False Sales Prices?
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$300 Question from Laws The illegal practice of agreeing with other retailers to charge a particular price, thereby limiting competition.
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$300 Answer from Laws What is Price Fixing?
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$400 Question from Laws The practice of advertising a product at a low price and then promotion a more expensive product.
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$400 Answer from Laws What is Bait-and-Switch?
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$500 Question from Laws The Government agency responsible for dealing with illegal pricing practices.
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$500 Answer from Laws What is the Competition Bureau (of Canada)?
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$100 Question from Pricing Mix The concept that the more products a company makes, the lower the production costs for each individual product.
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$100 Answer from Pricing Mix What are Economies of Scale?
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$200 Question from Pricing Mix A slight increase in price will result in a greater decrease in sales.
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$200 Answer from Pricing Mix What is Price Sensitivity?
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$300 Question from Pricing Mix Deliberately setting a high price for a product so it is seen as high quality.
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$300 Answer from Pricing Mix What is Premium Pricing?
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$400 Question from Pricing Mix This is one of the factors influencing pricing for the international market.
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$400 Answer from Pricing Mix What is a tariff? (transportation costs or currency values)
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$500 Question from Pricing Mix These are the two main factors that determine price.
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$500 Answer from Pricing Mix What are the cost of doing business and the profit a company wants to make?
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Final Jeopardy These are 3 factors that influence price sensitivity for a product.
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Final Jeopardy Answer What are customer’s awareness of substitutes, income level and brand image?
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