1. Google Glass Livy Penny Auberon Rachel Jeremy Henry Merci Opposition side

2. Statements Google glass is particularly suitable for the youngsters. The functions of Google glass are more hedonic than utilitarian. I believe i-glass by Apple will appear too in competition with Google glass.

3. Google glass is particularly suitable for the youngsters. Distraction : can’t focus Social interaction : ignore others in real world Stress : receive too much information Expensive : can’t afford Privacy : easy to infringe Ugly : appearance is not good X

4. The functions of Google glass are more hedonic than utilitarian. X Not really

5. Not only hedonic but also utilitarian the most advanced wearable mobile technology seen so far delivers small packages of information directly to the user via the use of a micro-projector, by using a completely private channel of communication, which is accessed exclusive by the user. function as a recorder or a spy camera, recording high- quality audio, images and even HD video, by means of using natural language, voice commands or simple hand gestures. Last but not the least, this technology has the built-in location awareness, accelerometers, gyroscopes and so on, which keep constant track of the user’s movements.

6. Applications Airline – Customize (Information) – Effective (Check in) Firefighting – Effective – Safety http://www.winandmac.com/2014/01/google-glass-firefighter-app-to-help-save-lives/ Police – Face Recognition System (Criminal) – Recorder ( Recording the process when policeman chase criminal Google Maps – Convenient

7. I believe i-glass by Apple will appear too in competition with Google glass. Market side Weakness

8. Market Survey Survey Monkey Audience 38% of Americans would like to buy a smartwatch, compared to 10% for glasses. Within five years 62% people will own a smartwatch

9. Weakness of Smart-glass 1. The applications of Google glass are not maturity and the quantity of applications are also less, so if Apple wants to compete with Google, they need to develop more applications and more mature than Google. 2. The staying power of battery can’t last for a long time. 3. The glass is not suitable for shortsighted people. 4. Voice service receiver doesn’t work very well.