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BECOME A STAR PLAYER IN THE INFUSIONSOFT PARTNER PROGRAM presented by: CINDY EAGAR @infuseaffiliate
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GAME PLAN SESSION OVERVIEW Season Highlights New improvements to our Partner Programs Best (and Worst) Plays Effective Ways to Market Infusionsoft Let’s Get Ready to Rumble How to access your tools and reports Q & A
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SEASON HIGHLIGHTS New Improvements to our Partner Programs
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OPPORTUNITY IS KNOCKING 40% of our sales each month have been with the influence of a partner. SEASON HIGHLIGHTS
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New Partner Program - Referral Partner - Easy to enroll User friendly resource center Better communications Enticing commissions SEASON HIGHLIGHTS
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BEST (AND WORST)PLAYS What’s working and what’s not
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The Ideal Profile Small businesses who: Have a website with traffic (500+ visits/month) Have an email list (1000+ contacts) Speak English and do business in an English speaking countries Have a marketing budget Have been in business 1+ years BEST & WORST PLAYS
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The Ideal Profile Small businesses who: Want to track marketing ROI & effectiveness Want to increase conversion from web traffic Want to improve follow up with leads & customers Want to improve internal efficiency through automating workflow The business is their sole source of income BEST & WORST PLAYS
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Leverage Your Best Resources Your list Your website / blog Your social media following Your live or digital events BEST & WORST PLAYS
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Email Marketing (Automate!) Add an email template to your follow-up sequence Monthly newsletter Segment of your list BEST & WORST PLAYS
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Link or Banner on Your Site (Automate!) Place on high traffic pages Place above the fold Place on Home page or Resources Page Website Conversion Calculator Widget Marketing IQ Test BEST & WORST PLAYS
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Genuine Endorsement Post on your site Blog post Social sites Video or text Make a series BEST & WORST PLAYS
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Live or Digital Events Pass out Infusionsoft brochures Include Infusionsoft in your presentation Demonstrate the power of SMS lead capture BEST & WORST PLAYS
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Use the Right Message Uneducated Prospects Have never heard of Infusionsoft Don’t understand the power of lead capture and nurture Are unfamiliar with the concept of automated follow-up BEST & WORST PLAYS
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Use the Right Message Uneducated Prospects Drive them to a Free Report: Conversion Guide Marketing IQ Test Internet Marketing Guide Small Business Growth Guide The Edge of Success: 7 Building Blocks BEST & WORST PLAYS
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Use the Right Message Educated Prospects Know who Infusionsoft is and what we do Understand the power of lead capture and nurture Are familiar with the concept of automated follow-up BEST & WORST PLAYS
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Use the Right Message Educated Prospects Drive them to: The Demo A Webinar A Free Trial The Buy Now Page BEST & WORST PLAYS
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What NOT to do Don’t use Infusionsoft trademarked terms or any variations or misspellings in your domain. Don’t bid on any Infusionsoft trademarked terms or any variations or misspellings. BEST & WORST PLAYS
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What NOT to do Don’t blast your list Don’t spam your social followers Don’t ignore best practices BEST & WORST PLAYS
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LET’S GET READY TO RUMBLE How to access your tools and reports
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HELPFUL LINKS Affiliate Resource Center: https://crm.infusionsoft.com/Affiliate https://crm.infusionsoft.com/Affiliate Sales & Commissions Portal: http://netsuite.com Affiliate Launchpad: http://affiliates.infusionsoft.com http://affiliates.infusionsoft.com Register a Lead: http://infusionsoft.com/referafriend GET READY TO RUMBLE
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Affiliate Resource Center https://crm.infusionsoft.com/Affiliate (must use UPPERCASE A) https://crm.infusionsoft.com/Affiliate Go here to get your Resources Go here to get your Link Tracking Stats Go here to get Helpful Links Just go here READY TO RUMBLE
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Affiliate Resource Center https://crm.infusionsoft.com/Affiliatehttps://crm.infusionsoft.com/Affiliate (must use UPPERCASE A)
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READY TO RUMBLE https://crm.infusionsoft.com/Affiliatehttps://crm.infusionsoft.com/Affiliate (must use UPPERCASE A) Affiliate Resource Center
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Sales & Commissions Portal http://netsuite.com Go here to see your sales Go here to see your commissions Go here to see usage info about your referrals (last login, # of logins, etc) READY TO RUMBLE
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Affiliate Launchpad http://affiliates.infusionsoft.com http://affiliates.infusionsoft.com Go here to get ideas on how market Infusionsoft Go here to get best practices READY TO RUMBLE
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Register a Lead http://infusionsoft.com/referafriend Go here to hand off a warm lead Go here if you like getting paid for your referrals (don’t just call a sales rep) READY TO RUMBLE
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Q & A Cindy Eagar | Partner Program Manager cindy.eagar@infusionsoft.comcindy.eagar@infusionsoft.com | @infuseaffiliate
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