1. Exam2 Review

2. 5-2 Q1: What Is the Purpose of a Database? Organize and keep track of things Keep track of multiple themes General rule:  Single theme store in a spreadsheet  Multiple themes require a database Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

3. 5-3 Q2: What Is a Database? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

4. 5-4 Components of a Database Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

5. 5-5 What Are Relationships Among Rows? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

6. 5-6 Q3: What Are the Components of a Database Application System? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

7. 5-7 Sample Metadata (in Access) Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

8. 5-8 Structured Query Language (SQL) SQL (see-quell) –International standard –Used by most popular DBMS SQL statement: –INSERT INTO Student  ([Student Number], [Student Name], HW1, HW2, MidTerm) –VALUES  (1000, ’Franklin, Benjamin’, 90, 95, 100); Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

9. 5-9 Why Are Database Application Programs Needed? Process logic specific for a business need Enable processing via Internet Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

10. 5-10 Q1: What Is a Computer Network? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

11. 5-11 Q2: What Are the Components of a LAN? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall SOHO LAN

12. 5-12 LAN Protocol IEEE 802.3 –Wired LAN –10/100/1000 Mbps – EthernetEthernet Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall IEEE 802.11 –Wireless LAN –802.11n –Up to 600 Mbps –Bluetooth

13. 5-13 Summary of LAN and WAN Networks Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

14. 5-14 Application Layer Protocols Hypertext Transport Protocol (HTTP) HTTPS – Secure HTTP data transmission Simple Mail Transfer Protocol (SMTP ) File Transfer Protocol (FTP) Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

15. 5-15 IP Addressing Public IP Addresses Identify a particular device on public Internet Public IP addresses must be unique, worldwide Assignment controlled by ICANN (Internet Corporation for Assigned Names and Numbers) Private IP Addresses Identify a particular device on a private network Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

16. 5-16 Public IP Addresses and Domain Names IPv4 –Four decimal dotted notation like 165.193.123.253 Domain name –Worldwide-unique name affiliated with a public IP address –Affiliation of domain names with IP addresses is dynamic URL (Uniform Resource Locator) Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

17. 5-17 How Do Processes Vary by Organizational Scope? Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

18. 5-18 Common Workgroup Processes Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

19. 5-19 How Do Structured Processes Vary by Scope? Copyright © 2013 Pearson Education, Inc. Publishing as Prentice Hall

20. 5-20 Q3: How Do Enterprise Systems Eliminate the Problem of Information Silos? How Do Information System Silos Arise? Data isolated in islands of automation Different department goals Different personal and workgroup needs Duplicate data as organization grows Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

21. 5-21 Q4: How Do CRM, ERP, and EAI Support Enterprise Processes? Business Process Reengineering Integrated data, enterprise systems create stronger, faster, more effective linkages in value chains Difficult, slow, and exceedingly expensive Key personnel determine how best to use new technology Requires high-level and expensive skills and considerable time Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall

22. 8-22 SMIS: Convergence of Disciplines Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

23. 8-23 SMIS Organizational Roles Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

24. 8-24 Community/ Social Media Site Relationship Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

25. 8-25 Social Media Application Providers Facebook, Twitter, LinkedIn, and Google create the features and functions of the site Free to users Sponsors may or may not pay a fee Most earn revenue through some type of advertising model Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

26. 8-26 Components of SMIS Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

27. 8-27 Q2: How Do SMIS Advance Organizational Strategy? Defenders of Belief –Share a common belief –Seek conformity –Want to convince others –Facilitate activities like sales and marketing –Form strong bonds and allegiance to an organization Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

28. 8-28 Q2: How Does SMIS Advance Organizational Strategy? (cont’d) Seekers of the Truth –Share common desire to learn something, solve a problem, make something happen –Seldom form a strong bond Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

29. 8-29 SM in Value Chain Activities Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

30. 8-30 Social Media and the Sales and Marketing Activity Relationships between organizations and customers emerge in a dynamic process Each customer crafts relationship Blogs, discussion lists, FAQ, user reviews and commentary, other dynamic content Customers likely to generate most business get most attention Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

31. 8-31 Social Media and Customer Service Product users help each other solve problems Selling to or through developer networks most successful Risk loss of control Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal

32. 8-32 Q3: How Do SMIS Increase Social Capital 1.Information 2.Influence 3.Social credentials 4.Personal reinforcement –Value of social capital  Number of relationships, strength of relationships, and resources controlled Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hal