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© 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Introduction to AT&T Final.

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Presentation on theme: "© 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Introduction to AT&T Final."— Presentation transcript:

1 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Introduction to AT&T Final Company Report Team Competitive Advantage Bridget Loftus, Kevin White, Alex Cortez, Jason Verges, James Klabunde, Susie Moua, David Juarez YouTube Video 1

2 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T’s Company Organization 2

3 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Executive Suite CEO President & CEO Operations (241,605) CIO (40,241) CTO (22,698) SEVP - Human Resources (4,593) SVP External & Legislative Affairs (900) SEVP Global Marketing (366) CEO Mobility & Consumer Markets (131,111) CFO (19,277) CEO- Corp Strategy & Development (170) SEVP Executive Operations (106) SEVP - Legal (798) CEO Diversified Businesses (12,072)

4 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. IT Organization

5 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. CIO Organization

6 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. CIO Divisions Enterprise Applications Network OSS Customer Specific Applications Enterprise IT Consumer IT Strategy/Business Integration Mobility & U-Verse Delivery Consumer Wireline & Wholesale Delivery Consumer IT Human Resources Supply Chain Finance Corporate Systems IT Optimization & Services Realization IT Architecture & Planning Integration Management IT Architecture Infrastructure Solution Planning/Development International Operations Application & Service Management IT Operations IT Portfolio & Governance IT Software Process Excellence IT Optimization Portfolio and Process Management Sourcing Strategy Centralized Development Team Outsourcing Sourcing and Centralized Development

7 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. CTO Organization Chief Security Office AT&T Labs Inc. Program Integration Intellectual Property Network Planning and Engineering IT and Network Architecture / Planning Applications and Service Infrastructure

8 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. CTO Divisions Establishes policy and requirements Support global incident response Perform security research Chief Security Office Applied research & development Knowledge in telecommunications Experience in circuit board, software design & public networks AT&T Labs Inc. Management of large projects that span AT&T organizations Provide leadership on work related to technology deployment Program Integration Identification, development, protection, management and sale of all Intellectual Property Intellectual Property Planning & engineering of AT&T Wireline, Wireless, Long Distance and Broadband networks worldwide Network Planning and Engineering Product & service development Wireless network infrastructure Wireless device technology IT and Network Architecture / Planning Cloud & application capabilities Strategy & product realization for voice, data, messaging & video Application Development Factory Applications and Service Infrastructure

9 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T’s Use of Technology - Internal 9

10 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. In-House Developed Software A B C D E

11 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Off The Shelf Products 11

12 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Hardware 12

13 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T’s Use of Technology - External 13 Telephone Line Technology DSL & VoIP Technology U-Verse Technology 2G,3G, and 4G Technology

14 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Carry different types of data over twisted copper wire (Analog, Digital, DSL, VoIP) Wires can transfer frequencies up to several million Gigahertz Multiplexing allows for multiple signals to be transferred over wires 14 Telephone Line Technology

15 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Access Internet and phone calls through Digital transmission Signal may travel over existing telephone lines Internet speeds of 768Kbps, 1.5 Mbps, 3 Mbps, and 6 Mbps 15 Digital Subscriber Line & Voice Over IP Technology

16 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Internet Protocol Television allows for high speed Internet, T.V., and VoIP Services. Fiber Optic transfers data to the Node or Premise Additional Internet speeds of 12,18, and 24 Kbps 16 U-Verse Technology

17 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Cellular towers provide high speed wireless transfers 2G - Edge for GSM 3G – UMTS with HSPA 4G – HSPA+ and LTE 17 2G, 3G, & 4G Technologies

18 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Web Presence and Outside Appearance 18

19 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Web Site Personal

20 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Web Site Small Business

21 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Web Site Enterprise

22 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Web Site About AT&T

23 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. “Your official Twitter source for ATT news and announcements.” “All the latest and greatest videos relating to AT&T- products, devices, services, music, sports, contests, announcements, commercials etc.” Reaching Out to AT&T Customers “Welcome to the official AT&T Facebook page, your resource for the latest news from AT&T! Check back often for the latest info on products and programs from AT&T. We’re also here to answer your questions and address your customer care issues.” twitter.com/attwww.facebook.com/ATTwww.youtube.com/ShareATT

24 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. 24 AT&T: Future Products

25 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Strategic, Tactical, and Operational 25

26 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. long term planning Transform IT through Service Realization Benefits: Improved cycle time, with higher quality and lower cost. Projected savings of $129M over the 5 year project study of this initiative starting in 2011 through 2015. Target IT awareness Campaign Education Cost Investments profits The IT Client Satisfaction Survey 26 Strategic

27 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Plan IT Executive Communications newsletter Design and coordinate highly complex network components supporting network integration activities. Time and Budget Forecasting Leadership, Training, and Team Building Profit and Loss Projection It leadership and business updates Weekly meetings between IT SPE and Local Support Teams (LSTs) within each Leadership team organization 27 Tactical

28 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. day to day details, specific objectives, repetitive, daily, very short term Improve security compliance Support the retail environment Identify data Customer relationships Promote the IT Competitive Advantage Up-to-date Information 28 Operational

29 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Comparison 29

30 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Comparison of data coverage AT&T 30 Verizon

31 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. 31 http://www.appleinsider.com/articles/09/11/10/att_defends_its_data_network_from_verizon_ad_attacks.html

32 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. 32 http://www.deadzones.com/2010/12/better-business-bureau-gives-at-a.html

33 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Droid vs. iPhone 4 33

34 © 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Conclusion Very large company CIO and CTO report to the President and CEO of Operations Very strong internal and external technology usage Strong web presence Overall it is safe to say the AT&T is a leader in the technology world. 34

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