Presentation is loading. Please wait.

Presentation is loading. Please wait.

It is useful to have a website address included on OOH 78% agree Source: OOH Public Attitude Study, ACNielsen 2011 | Base: All respondents (n=1557) Q17.

Similar presentations


Presentation on theme: "It is useful to have a website address included on OOH 78% agree Source: OOH Public Attitude Study, ACNielsen 2011 | Base: All respondents (n=1557) Q17."— Presentation transcript:

1 It is useful to have a website address included on OOH 78% agree Source: OOH Public Attitude Study, ACNielsen 2011 | Base: All respondents (n=1557) Q17. Please rate how helpful outdoor advertising is with regard to the following statements It is useful to have a website address included on OOH 78% agree Source: OOH Public Attitude Study, ACNielsen 2011 | Base: All respondents (n=1557) Q17. Please rate how helpful outdoor advertising is with regard to the following statements oma.org.au moveoutdoor.com.au

2 Digital OOH accounted for of total OOH revenue in 2013 Digital OOH accounted for of total OOH revenue in 2013 12%

3 smartphone owners are ‘smartphone shoppers’ 1 in 4 Source: Ipsos Mind & Mood Report 2012


Download ppt "It is useful to have a website address included on OOH 78% agree Source: OOH Public Attitude Study, ACNielsen 2011 | Base: All respondents (n=1557) Q17."

Similar presentations


Ads by Google