1. Select Mating Service (SMS)

2. Genetics –a component of profitability
Examples of the “Real” value to dairy herds using the Select Mating Service “SMS”.
Select Mating Service
Select Mating Service

3. Select Mating Service

4. Select Mating Service

5. The History of SMS Over 3.5 million cows worldwide annually!
3 part-time evaluators
(5800 cows)
Pedigree mate program started (SMS II)
2700 Herds (225,000 cows)
Computer mating began
9579 Herds (1,034,790 cows)
First time over 2 million matings
Started use of linear evaluation
4750 Herds- 511,373 cows
Revision of program - 10 languages
1973
1980
1983
1988
1991
1993
1996
2000
2003
2004
2005
2006
2007
Select Mating Service

6. The History of SMS Over 4 million matings in North America annually!
Over 1.5 million new animals added annually!
Cow side linears exceed 1 million for the first time
New options added;
Genetic ranking
Sire selection ranking
Genomic importation
North America matings exceeded 5.4 million animals
Pedigree mate exceeds 1 million for the first time
2010 thru 2013
2008 thru 2013
2011
2012
thru 2013

7. Select Mating Service

8. The SMS Mating Philosophy
BALANCE
Production
Type

9. First SMS Conference in 1978

10. Strength of program is people!
SMS Yearly Genetic conferences
Experience you can trust
Staff located in all member areas and throughout Canada.
Skilled staff that can keep customers up to date on this fast pace genetic business.
The person that actually evaluates your cows, mates your cows.

11. SMS strength There is a big difference!!!
We promote professional people that know cows, know strengths and weaknesses of sires and can provide correct evaluation, know and understand this genetic business, PLUS actually mate the herd themselves.
There is a big difference!!!

12. Professional Evaluators provide service!
Key Responsibilities
Accurate and timely linear evaluation
Timely pedigree matings
Genetic knowledge – education
Sire Summary updates
Keep you updated with new genetic traits, base changes etc..
Review new sire options that fit breeding goals
Your genetic consultants!

13. The Select Sires’ SMS Consultant Philosophy
Deliver Results
Sire selection based on the goals of each herd!
Manage inbreeding, recessive and haplotypes

14. SMS Countries Argentina Bolivia Brazil Canada Chile Colombia
Costa Rica
Dominican Republic
Ecuador
El Salvador
Guatemala
Honduras
Jamaica
Mexico
Nicaragua
Panama
Peru
Puerto Rico
Uruguay
USA
Venezuela

15. Multiple Programs Cow-side linear evaluation Pedigree mating-”SMS II”
Each cow evaluated on 17 type traits
Pedigree collected
Sires selection based on criteria
Matings based on correcting type faults
Pedigree mating-”SMS II”
Pedigree collected on heifers and cows if desired.
IB and recessive management
Uses breed type values to mate
Special file formats provided to allow complete automation
Walk Thru Genetic Consultation
Have a professional evaluator visit to develop a “Business Plan” for your breeding program.
View herd to identify weaknesses
No evaluations
Sire selection suggestions
Select Mating Service

16. North America totals Best measurement is new animals added to the program.
2,492,764
Select Mating Service

17. Pedigree matings
1,487,590
Select Mating Service

18. The #1 mating program in the world! Over 6 million matings per year

19. WMS Countries Australia Azores China Croatia Czech Republic Greece
Hungary
Iran
Italy
Japan
Korea
Latvia
Lithuania
Netherlands
New Zealand
Oman
Poland
Portugal
Romania
Russia
Saudi Arabia
Serbia
Slovakia
South Africa
Spain
Turkey
United Arab Emirates UK
Ukraine
Zambia
Zimbabwe

20. The SMS Mating Philosophy
VERY SIMPLE
Use the right genetics to maximize the ability to reach herd goals of each dairy owner.
Key to any mating program is sire selection!!!!!!

21. Type improvement
Is there value in improving the functional type traits in dairy cattle?
Thru years of genetic improvement the breeds of today have improved greatly.

22. CDN research

23. CDN research

24. Type traits like fore udder that correlate to longer lived cows.
Linear 1
Linear 8
Select Mating Service

25. PTA PL and Udder Comp

26. SMS Computer Program Contains
Thousands of bulls from studs around the World.
Over 60,000
Printouts available in 10 different languages.
13 different languages
Fully automated to import pedigree files, genomic files and export mating recommendations to a wide range of dairy management programs. .
SMS has various graphs that illustrate where the herd is today and where SMS is taking the herd’s genetics with the sires recommended.
Graphs provide proof of the direction of this corrective mating program
Inbreeding, recessive genes and known haplotype management is a priority.

27. SMS mating sequence Udder traits 1st Feet & Leg traits 2nd
-correlation to longer life highest of all traits.
Feet & Leg traits 2nd
Frame traits 3rd
Select Mating Service

28. What do you want in your mating program?
Matings that improve the faults of the female mated for generation improvement.
Inbreeding management?
Genetic summary that illustrates the breeding program direction?
Ability to prioritize specific animals?
A professional program that is responsible for the future of your customers?
Select Mating Service

29. Option 1: Cow-side Linear Evaluation
Each cow evaluated on 17 primary type traits
All traits 10% or more heritable
Pedigree collected
Utmost importance in inbreeding management
Sires selection based on genetic criteria
Herd goals
Matings based on correcting type faults
Trait sequence based on relationship to longer life

30. Option 2: Pedigree Mating (SMS II)
Pedigree collected on heifers and cows if desired
Parent average linears generated
Genomic predictions to be imported
Genomic technology has enhanced the accuracy of using pedigree mating for heifers and cows.
IB and recessive management
At SSG lots of heifer pedigree files downloaded via the HOLCAN

32. The silent but powerful genetic thief Inbreeding
Select Mating Service

33. Estimated Future Inbreeding
Source: USDA Trend in Inbreeding Coefficients for Holstein or Red & White, Calculated: December 2013
The U.S. Holstein inbreeding coefficient now exceeds 6%
Select Mating Service

34. What is Inbreeding? Inbreeding increases Inbreeding decreases
The mating of related individuals
Inbreeding depression is generally greater in traits associated with fitness and survival
Inbreeding increases
Calf mortality
Age at puberty
Loss of replacement heifers prior to first calving
Prevalence of recessive genetic disorders in the population.
Inbreeding decreases
Cow survival
Single lactation production
Reproductive performance
Cost of $3-$5/day open
Embryo Survival
Calf Vigor

35. Why worry about Inbreeding?
Trait
Effect per 1% increase in inbreeding
Lifetime NM$
-24 $
Age at first freshening
+.36 days
Productive Life
-13 days
Lifetime Milk
-790 lbs
Lifetime Protein
-25 lbs
First Calving Interval
+.26 Month
JDS 81: L.A. Smith, Bennett Cassell, and Ron Pearson
Comparison of inbreeding depression on production and lifetime performance for 257,449 registered and 449,343 grade Holstein cows.    

36. Recent Inbreeding Study
“The effects of genomic inbreeding on production, reproduction and conformation traits in US Holstein cows”
DW Bjelland1, KA Weigel1, JD Nkrumah2, N Vukasinovic2
1 University of Wisconsin-Madison, Madison, WI
2 Pfizer Animal Genetics, Kalamazoo, MI
Conclusions
All three measures of genomic inbreeding show effects on economically important dairy traits
Effects on several traits are index specific
Days open significant for percent homozygosity (1.72 days)
Fat and protein percentage significant for genomic relationships
Milk Yield loss 117 lbs. for first 205 days of lactation per 1% inbreeding
Results consistent with pedigree inbreeding
2913 Cows in 9 Herds all Genotyped

37. % Inbreeding Number of generations between common parents% % % % % %

38. Goldwyn = 6.25% Goldwyn is (1/2)4 Dam G-dam Manfred Oman Man O Man
Aaron
Mobile
Marci
James
Goldwyn
Goldwyn = 6.25%
Gold Millie
Finley
Offspring
Grand
James
Goldwyn
Storm
Goldwyn is (1/2)4
or 4 generations between like parentage.
Cow/heifer
Twine ? ?
Dam
G-dam ?

39. Because it is the right thing to do for our customers!
Where are we headed?
The next couple of slides show us all why Select Sires is investing in the “SMS” service program and employ skilled personnel.
Because it is the right thing to do for our customers!
Select Mating Service

40. Pedigree Analysis December 2013 Top 100 TPI Active Proven Sires*
83 of the top 100 active proven TPI sires are descendants of Planet, O Man, Shottle and Goldwyn.
49 descendants of O Man
38 descendants of Shottle
29 descendants of Planet
13 sires are direct descendants to both O Man and Shottle
* With ties there are a total of 103 active proven Holstein sires on the Dec active A.I. List
Select Mating Service

41. Pedigree Analysis December 2013 Top 100 TPI Active Genomic Young Sires*
None of the top 100 TPI genomic young sires are free of Planet, O Man, Shottle and Goldwyn in their pedigree. Sires of the future!
97 are descendants of O Man
77 are descendants of Shottle
38 are descendants of Planet
25 are descendants of Goldwyn
74 sires are direct descendants to both O Man and Shottle
* With ties there are a total of 101 active Holstein young sires on the Dec Active A.I. Young Sires List

42. Managing Haplotypes that Impact Fertility
With our growing knowledge about the bovine genome, experts have predicted for some time that we’d likely discover numerous cattle genetic defects. Results can be embryo loss or stillbirths when these haplotypes exist in the homozygous state
Harmful recessive effects on fertility and stillbirth detected by absence of homozygous haplotypes
P.M. VanRaden*1, K.M. Olson†, G.R. Wiggans*, J.B. Cole*, and M.E. Tooker*
Haplotypes with a higher population frequency and those that cause pregnancy loss later in gestation lead to larger losses of profitability.
Select Mating Service (SMS) is an excellent tool for managing these genetic conditions as all bulls genomic tested have known defects stored in our files.
Select Mating Service

43. Genetic trend graph

44. Herd genetic review by lactation

45. Summary of the “real” value of SMS!
Inbreeding management – the genomic world is taking genetics on a speedy highway of higher inbreeding levels. Managing inbreeding is extremely important to maximize herd profitability.
Recessive & haplotype management-----everyone wants to maximize the opportunity to get cows/heifers pregnant. The huge database of sires in the SMS program allows the storage of this genetic information so as to manage these undesirables.
Corrective matings are provided thru using a program that focuses on traits that correlate to longer cow life. An example is improved udders and feet & legs. Working with each dairyman’s goals allows sire selection to move the herd genetically in the right direction. The SMS II pedigree mating option allows all the important inbreeding and recessive management while using population genetics for each animal. The cow-side linear evaluation option looks at the faults of each individual cow to identify their weaknesses and linearly depicts their differences from the average daughter of a sire. For dairymen that know cows corrective mating results in visual confirmation the program works!
A herd genetic program that is easy to manage every day on your dairy is the result of the SMS program. Making sure all employees use the program correctly insures the goal of having future generations of cattle that genetically meet your breeding and milk market goals.
SMS is a program that consummates the ever-changing genetic world into a usable on-farm breeding program. Time savings is a high priority of the program. Knowing you are working with the most trusted genetic consultant team in the business who have a clear understanding of the genetic changes and trends, is a clear example of the value SMS offers.
Select Mating Service
Select Mating Service

46. SMS can manage the genetics of the most important girls outside your home! Service for your genetic investment.

48. The Select Mating Service Program is a tool with proven value!
The best way to predict the future is to Create It!
The Select Mating Service Program is a tool with proven value!
Select Mating Service