1. COPYRIGHT & THE WEB LIS 654-04 Information Technologies – Dr. Gilok Choi Pratt Institute, School of Information & Library Science Spring, 2009 By Diane Lai Mike Magilligan Elizabeth McCall Sean Rockoff

2. COPYRIGHT & THE WEB  Copyright & Web Design  Digital Millennium Copyright Act  Image Copyright Protection  Copyright & YouTube  Readings  Discussion Questions 2

3.  Copyright Basics  Content & Design  Original Material vs. Licensed Material  Public Domain  Fair Use  (http://www.benedict.com/Digital/Web/WebDesign.aspx) Copyright & Web Design 3

4.  Technical Countermeasures  digital watermarking  spiders  Legal Protection  copyright  ownership  notice  registration (http://www.benedict.com/Digital/Web/WebProtect.aspx) How to Protect Your Website 4

5.  Passed October 28, 1998  U.S. government’s response to two international treaties:  1996 World Intellectual Property Organization (WIPO) Copyright Treaty; and  WIPO Performance and Phonograms Treaty Digital Millennium Copyright Act 5

6. DCMA Key Provisions Digital Millennium Copyright Act 6 Section 1201  Protects copyright owners against technological circumvention of copyrighted material  Manufacture, sale or distribution of such devices is unlawful Section 1202  Protects copyright management information systems (CMIs)  CMIs contain info about author, title, terms of use, etc.  Law enforcement and libraries exempt under limited conditions

7.  Generally supported by software developers, entertainment industry  Librarians, scientific researchers and academics have concerns Digital Millennium Copyright Act 7

8.  The nature of “copy” is blurred on the Web  Unlimited distribution  Unlimited copying  The “imaginary property” argument:  If I steal your car, you no longer have your car.  If I steal your image file, you still have it.  That’s not really stealing, is it?  Time, money, and effort of creation  Copyright law says it is Image Copyright Protection 8

9.  Can I use an image from the web if:  It has no copyright notice  I’m not using it for a commercial purpose  I give credit to the owner  I include the creator’s copyright notice  I take it down if the owner complains  I can’t find the copyright owner  I asked for permission and never heard back  No one else is displaying it, so there’s no other way anyone will ever see it Image Copyright Protection 9

10.  Hotlinking  Steals intellectual property and bandwidth  Free for all?  No – publically accessible ! = public domain  Get permission first!  Creative Commons ● Fair Use Image Copyright Protection 10

11.  1998 Digital Millennium Copyright Act  “Don’t Look at Me” Section 230  Fair Use is Fair Game  The Gloves Come Off, $1 Billion Viacom Suit  Implement Copyright Filtering System YouTube Copyright Legalese 11

12.  Protecting the user  Revenue sharing partnership  Can’t beat them….join them David vs. Goliath? 12

13.  Biehl, Kathy (2006, February 7). Bloggers beware: Debunking nine copyright myths of the online world - updated. http://www.llrx.com/features/bloggersbeware.htmhttp://www.llrx.com/features/bloggersbeware.htm  Field, Jr., Thomas G. Copyright on the internet. http://www.piercelaw.edu/thomasfield/ipbasics/copyright-on-the-internet.php http://www.piercelaw.edu/thomasfield/ipbasics/copyright-on-the-internet.php  Carrie on Copyright - http://www.schoollibraryjournal.com/community/Copyright/47058.html http://www.schoollibraryjournal.com/community/Copyright/47058.html  Copyright Basics - http://www.copyright.gov/circs/circ1.pdfhttp://www.copyright.gov/circs/circ1.pdf  Copyright Website – Website Design http://www.benedict.com/Digital/Web/WebDesign.aspx http://www.benedict.com/Digital/Web/WebDesign.aspx  Copyright Website – Web Protection http://www.benedict.com/Digital/Web/WebProtect.aspx http://www.benedict.com/Digital/Web/WebProtect.aspx Readings 13

14.  What is the best way to know that your website is protected under the copyright law?  How do you ensure that your website is not infringing on copyrighted material?  Is the Digital Millennium Copyright Act fair and balanced? Discussion Questions 14