2. Reni Hapsari Angie Bernadine Niken Satya Wahyu

13. NIKE New entrants low Suppliers low Rivalry high Buyers moderate Substitutes low

16. WEAKNESSES: Highly depended on foot wears History of violations of over time laws and minimum wage rates in Vietnam Accusations of poor conditions in the work place. Accusation of exploiting workforce that will work for cheap in overseas countries. Constant focal point for negative criticism by anti globalization groups

20. INTERNATIONAL LABOR PRACTICES FINANCIAL ISSUESMARKETING ISSUES STRATEGY FORMULATION

28. NIKE 7.2m endorsement deal with the university of north Carolina was breached in 1997. Soccer coach at St. Jones university James Kead publicly quits his job rather than wear the swoosh

36. THANK YOU