1. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 1 Cisco Rewards Program 01 December 2008

2. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 2 Agenda  Overview  Cisco Rewards: Register  Earn  Claim  Redeem  Participating Countries  Important Dates & Support

3. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 3 Overview -Summary -Benefits to Resellers -Total Addressable Market for You -Participating Countries

4. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 4 Summary  sales incentives for Cisco extended SMB sales force – Registered & Select Certified Partners  Complimented by various Cisco incentives – Fast Track 4 Tracks Promotion, Select Partner Development Fund, Cisco Technology Migration Program, NFR & Opportunity Incentive Program

5. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 5 Cisco Rewards for You  Focused on Resellers serving the SMB market  Go on your next holiday for free!  Flexibility in your choice of destinations  Simple Process, Ease of Management with online account Reseller Benefits

6. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 6 Emerging Markets Opportunity <$2B SMB 20% SMB growth 14% Switching $575m 14% Routing $171m 14% UC $474m 12% Security $222m 15% Wireless $388m

7. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 7 Participating Countries – 33 countries RegionLaunchCountries Gulf/PakKSA Africa/Levant English -15 countries ALGERIA ANGOLA BAHRAIN EGYPT KENYA KUWAIT LEBANON MOROCCO NIGERIA OMAN PAKISTAN QATAR SAUDI ARABIA SOUTH AFRICA UNITED ARAB EMIRATES Eastern Europe English/Russian - 5 countries TURKEY UKRAINE KAZAKHSTAN SERBIA MONTENEGRO Emerging West Spanish/Portuguese -12 countries ARGENTINA BRAZIL BOLIVIA CHILE COLOMBIA COSTA RICA DOMINICAN REPUBLIC HONDURAS MEXICO PERU PUERTO RICO VENEZUELA Russia Russian -1 country RUSSIA

8. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 8 Program Timeline Sep08 Jan09 Nov08 Oct08Dec08 Pilot South Africa Launched in 12 MEA countries in English Launched in Turkey Planned Launch: Serbia, Montenegro & 12 LatAm countries in English, Spanish, Portuguese Planned Launch: Russia, Ukraine, Kazakhstan in English, Russian CE region English Q3/Q4 FY09

9. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 9 Cisco Rewards Program Details Register  Earn  Claim  Redeem

10. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 10 A.Firstly, Cisco Registered & Select Partner principals must register and assume ‘Company Administrator’ role and accept the Terms and Conditions to allow its employees to join the program. Step 1. Register (Cisco.com login required) How to Participate in Cisco Rewards Cisco Rewards is open to Account Managers (AM) and Sales Engineers (SE) employed full- time by Cisco Select or Registered Partners BSubsequently AM’s and SE’s will need to register online AM’s and SE’s need to sell eligible Cisco products to earn points Step 2. Earn All you need is your Distributor Invoice Number & Customer Name to submit a claim Step 3. Claim Points are redeemable for vacation packages (e-voucher) on travelocity website Step 4. Redeem

11. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 11 Register Now  Easy & Simple Registration Just use your Cisco.com login  Eligibility – focused on SMB Resellers Registered & Select Partners only Unlimited Account Managers & Sales Engineers can join Partner must be registered in Participating Country Procure Cisco products through Authorised Distributors  Company Administrator must be 1 level above the AM/SE - General Manager, Sales Manager, etc www.cisco.com/rewards

12. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 12 Registration – www.cisco.com/rewards

13. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 13 Earn – Know the Products SBCS Wireless Security Routing Network Management Product FamilyEligible Products* IP Telephony Switching IP Phones ASA 5505, 5510 1100, 1200 Access Points & Controllers CE500, UC500, 500 IP Phones, 500 Wireless Express Cisco Monitor Manager 800, 1800, 2800 2960, 3560  More than 200 eligible SMB products included  Each product has equivalent points  Early Bird bonus of 3,000 points when you submit claims within 30 days of registration acceptance  Double points for SBCS* products  Double points for 2 types of Cisco Rewards AT  Triple points for 3 types of Cisco Rewards AT  Additional Bonus points for eligible UC Bundled-Solutions  500 Bonus Points for referrals  Consult the Products Points Matrix for the latest points *selected Product IDs only

14. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 14 Products Points Matrix

15. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 15 Claim Your Sale  Only 2 items Required: Distributor Invoice Number & Customer Name  Submit within 45 days of Distributor Invoice date  Claims Processing may take up to 8 days  If no match within 30 days, claims expire & you have 14 days to appeal  Company Administrators will allocate any Claim Disputes amongst members with the same sales role  Only 1 AM and 1 SE can claim a single invoice  Claims for invoices prior to registration date is ineligible

16. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 16 Claim Submission

17. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 17 Redeem & Enjoy Your Prize! Holiday Experience You can now make your dream holiday a reality. Enjoy a wide variety of travel packages and get everything you want out of your perfect holiday. From trekking the Inca Trail, wild African Safaris, snorkelling the magnificent Corals of the Red Sea, to simply relaxing on a secluded island beach in the Indian Ocean… your next ‘Holiday Experience’ will be unforgettable. Includes Flight & accommodation only. Denomination of $500 (40,000points), $1,000 (80,000points), $1,500(120,000points) up to $2,000 (160,000points) Resort Enjoyments Experience delight like never before. Take a break at the luxury resort you’ve been admiring. Choose from the finest selection of hotels and holiday resorts to suit your desires. From world class golf-courses, rejuvenating Spas, to villas with breath-taking views… you deserve the indulgence of life. Includes Accommodation only. Denomination of $500 (40,000 points) Redeem Up to $2,000 / Cisco Fiscal Year

18. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 18 Important Dates & Support  The program will run until 25th July 2009  7th September 2009 is the last date you can submit claims  20th September 2009 is the last date you can redeem points  For support: Open a case at Cisco Rewards website at www.cisco.com/rewards or send an e-mail to ciscorewards@external.cisco.com www.cisco.com/rewards ciscorewards@external.cisco.com

19. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 19 Complete Value Offering to Resellers No Benefits Unregistered TMM/ ICAM Select Registered Distribution Value-Add: Business Planning Cisco relations Demo kits Training Demand Generation pre/post sales, etc IDEA, IDEA Labs Promotions: Fast Track 4 Tracks, NFR, CTMP Price Support, DSA/DART Cisco Rewards Program Registered BrandSelect Brand OIP / PDR Select JMF PDF/UC Cisco.com Tools – SMB Smart Designs, Smart Business Roadmap, Campaign Builder, Partner Education Connection, etc

20. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 20 Experience the pleasures of the world with