1. The University of Iowa Foundation

2. Dr. Matthew Howard Professor and John C. VanGilder Chair Chairman, Neurosurgery Joni Troester Assistant Vice President UI Human Resources Jerry Schnoor Professor and Allen S. Henry Chair College of Engineering

3. The University of Iowa Foundation

4.  PHIL is short for philanthropy.  WE ARE PHIL is our annual appeal to encourage faculty & staff to give back.  PHIL WAS HERE is our philanthropy-awareness effort, focused primarily on students.

5. The University of Iowa Foundation  We Are Phil Week: Sept. 28 – Oct. 2  Annual effort- our 3rd year!  Campus-wide focus on participation

6. The University of Iowa Foundation  Every gift counts  Any amount  Any fund within the UI Foundation  (More than 2,000 funds to choose from)

7. The University of Iowa Foundation  The UI Foundation exists solely to provide support for the university. We are the preferred channel for private contributions to the University of Iowa.  A nonprofit IRC Sec. 501(c)(3) organization  We fundraise according to priorities set by the university.  Organized in 1956 to help the university meet needs beyond those provided for by state support, and to reach new levels of distinction by generating significant private gift support

8. The University of Iowa Foundation $1.7 billion The university’s comprehensive $1.7 billion fundraising initiative  2008-2016  Progress: $1.5 billion (7/2/2015) ▪ 88% of goal ▪ 82% of timeline  28.3% of current UI fac/staff have made a gift to the campaign!

9. The University of Iowa Foundation  For IOWA. Forever More. comprises several subcampaigns, including:  ALL fac/staff giving counts as part of We Are Phil.

10. The University of Iowa Foundation After concludes, WE ARE PHIL will live on as our annual giving program for UI faculty and staff. 2016 During the comprehensive campaign (from now through the end of 2016), any gift to any fund at the UIF counts as both a campaign gift and as your participation in the WE ARE PHIL Faculty/Staff Giving Program.

11. The University of Iowa Foundation  Raise awareness of impact and importance of philanthropy at the UI  Make faculty/staff giving a growing and positive part of campus culture  Increase the number of faculty and staff who make annual gifts to support the UI

12. The University of Iowa Foundation  Our contributions benefit:  Students  Our community  The state of Iowa  The world  Ourselves / Each other But it’s not only about the money…

13. The University of Iowa Foundation  Faculty and staff investment in the UI sends a powerful message to those outside the university: We are fully invested in the work we do. By supporting the UI ourselves, we tell others that it is worthy of their support.

14. The University of Iowa Foundation You:  Help articulate the UI’s need for philanthropic support – as well as its positive impact.  Lend credibility, showing that We Are Phil is endorsed by faculty/staff.  Inject energy, creativity, and enthusiasm into the program and customize it for your area.  Set an example through your own philanthropy.  Build meaningful relationships between the UI Foundation and the university.

15. The University of Iowa Foundation  Of all the We Are Phil things we do, YOUR events, emails, and other peer-to- peer encouragement is what’s really meaningful and effective. THANK YOU!

16. The University of Iowa Foundation  Assemble your own We Are Phil committee to help brainstorm and plan.  Set a participation goal for your work unit. (Foundation staff will assist with a baseline.)  Communicate often with co-workers: inform them of goals, progress, where to find forms, events you’ve planned, ways co-workers can help, giving or impact stories from within your area.

17. The University of Iowa Foundation  Plan events, activities, and/or communications to increase awareness and participation among your coworkers.  Confirm that your colleagues received their We Are Phil materials (via Campus Mail).  Provide feedback to the UI Foundation (your development staff or Jen) from campus, and distribute information to your unit from the foundation.  Make a gift.

18. The University of Iowa Foundation

20. SUE JENNI ERIC LIN

21. Sept. 28 – Oct. 2, 2015

22. The University of Iowa Foundation  Sept. 23: Contribution package mailed to all regular UI employees working 50% time + ▪ Letter from co-chairs ▪ Contribution form ▪ Donors will receive “tech tags”  Sept. 24: Email blast from Provost’s office urging engagement  Sept. 28: Email from UIF with new video and link to online giving options

23. The University of Iowa Foundation  Cambus posters, digital display ads, The Daily Iowan ads, Iowa Now coverage  Series of op-eds in The Daily Iowan  Giving link on HR Self-Service site  We Are Phil website: www.uifoundation.org/facultystaffwww.uifoundation.org/facultystaff  Video  Social media promotion

24. The University of Iowa Foundation Our first campus-wide event!

25. The University of Iowa Foundation  Goal: Help spread the word about philanthropy on campus and share your inspiration/motivation for being PHILanthropic. ▪ #wearephil @philwashere ▪ #wearephil @uiphil ▪ Campus Philanthropy: www.facebook.com/philwasherewww.facebook.com/philwashere  If you use social media, please follow us!

26. The University of Iowa Foundation  Sharing/Liking/Re-Tweeting our posts is an easy and effective way to help spread the word, whether you are posting on your personal streams or on behalf of your college, unit, or program.  Your Bendy Phil toolkit includes other “Social Media Ideas” to help you know what to post  Consider changing your profile pic to during WAP Week

27. What’s on Phil? Message from co-chairs FAQs Your “job” description Logos Posters Volunteer Toolkit

28. What’s on Phil? Ideas for events and activities NEW: Event planning guide Email samples / Social media ideas Menu of materials/services A form for requesting them Volunteer Toolkit

29. The University of Iowa Foundation What’s on Phil? Items you can request from the foundation for your events/activities include: Speakers for your event WE ARE PHIL table set-up Event supplies like decorations, stickers, posters, extra contribution forms and brochures Volunteer Toolkit

30. The University of Iowa Foundation What’s on Phil? The entire toolkit is also posted on the We Are Phil website: Volunteer Toolkit www.uifoundation.org/facultystaff

31. The University of Iowa Foundation Picnic/pot luck/ breakfast Invite performers Bring in a food truck!

32. Ideas Offer incentives. They do not have to cost a dime! Collective or individual

33. The University of Iowa Foundation Ideas Feature speakers: Students Retirees Co-chairs Your fac/staff Foundation staff

34. The University of Iowa Foundation  Top 5 colleges/units  We will bring you donuts/bagels & coffee  Units achieving 50% + participation  WAP recognition display in your area  100% participation  We will treat you to a catered breakfast or lunch

35. The University of Iowa Foundation  Single out individuals (unless they wish to share their inspiration for giving).  Pressure someone into making a gift.  Make a gift on someone else’s behalf.  Focus on the size of gifts.  Require a donation to win a prize or incentive.  Have supervisors directly ask individual employees to give.

36. The University of Iowa Foundation  Talk about the impact of giving, why it’s important.  Share your stories—about giving or benefiting from philanthropy—with each other.  Emphasize participation, team building.  Be creative!  Form workplace teams, set participation goals.  Make it easy, fast, and even FUN to participate!  Let us know what you’re doing, and call Jen if you have questions.

37. The University of Iowa Foundation Dana Larson Executive Director, Communications and Marketing UI Foundation dana-larson@uiowa.edu 467-3661

38. QUESTIONS/DISCUSSION