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Presentation on theme: "미젤라화장품 www.mizella.com."— Presentation transcript:

1 미젤라화장품

2 목 차 미젤라화장품 연구개발 (R & D) 비 전 회사소개 회사연혁 매출현황 SWOT 분석 MERRY-M PROSYS
목 차 미젤라화장품 회사소개 회사연혁 매출현황 SWOT 분석 연구개발 (R & D) MERRY-M PROSYS PLENTREE 비 전

3 미젤라화장품

4 미젤라화장품 2000년 2월 회사 설립 ODM / OEM 전문업체 수출브랜드 개발 MOTTO
“최고의 품질이 고객의 신뢰를 얻을 수 있다. "

5 미젤라화장품 R & D 분야 Body Care Skin Perm Hair Cleansing Sanitary AID
Treatment Skin

6 회사연혁 2000 회사 설립 CGMP에 준하는 시설로 스킨케어, 헤어케어, 의약외품 허가득(보허 제197호)
(주)그리에이트와 ODM 계약 체결 그로스 브랜드 제품 생산 (그로스 아이롱펌 외) 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2001 Moved to a larger facility located in Gojan-dong, Nandonggu, Incheon, Korea Added to a facility in Hairdye Line 2002 Purchased current factory site and building, and enlargement of a warehouse

7 회사연혁 2000 2001 2002 Establishment 미젤라화장품 공장확장이전
Got a permit (Health Permit No. 197) on SKIN CARE, HAIR CART, SANITY AID facility operation Contracted an agreement on OEM with CREATE Co. Manufactured GLOSS brand products (GLOSS IRON PERM etc.) 2001 미젤라화장품 공장확장이전 염모제라인 추가 시설 2002 현공장 부지 및 건물 매입, 창고증축 2008 Opened to export to Hong kong, Singapore, Vietnam, China and USA Won the ISO 9001 / certification Certify the venture business no Released Professional Hair Care Brand MERRY M Contracted an agreement on KOSLINK 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS

8 회사연혁 2003 2000 2004 그로스 브랜드 전제품 리뉴얼 Establishment
Got a permit (Health Permit No. 197) on SKIN CARE, HAIR CART, SANITY AID facility operation Contracted an agreement on OEM with CREATE Co. Manufactured GLOSS brand products (GLOSS IRON PERM etc.) 2003 그로스 브랜드 전제품 리뉴얼 ODM / OEM 전문회사로 경영방침 쇄신 및 수출브랜드 개발착수 2004 LG생활건강 옵시디앙과 ODM 계약체결 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2009 Released the Scalp Care System brand PLENTREE Contracted an agreement on OEM with TRUC LAM TRADING STOCK Co. (VIETNAM) PD SENTOSA (INDONESIA) TOP WAY HAIR CARE TRADING (SINGAPORE) AGA PRODUCT (US) J&S INTERNATIONAL TRADES (NEPAL)

9 회사연혁 2005 2006 2007 공장신축이전 ISO 9001 & KSA 9001 인증획득
프로페셔널 헤어케어 토탈브랜드 PROSYS 출시 2007 머리가 나는 사람들 ODM 계약체결 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2010 Contracted an agreement on OEM with SHANGRILA-LEAP INTERNATIONAL (MIYANMA) SHAOYANG SUNSHINE HAIR PRODUCTS (CHAINA) Established the new Research Institute Director : Ji Yeon, Kang

10 회사연혁 2008 미국, 홍콩, 싱가폴, 베트남, 중국 등 수출 ISO 9001 / 14001 인증획득
벤처기업 제 호 지정 프로페셔널 헤어케어 토탈브랜드 MERRY M 출시 KOSLINK(싱가폴) ODM 계약체결 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2010 SHANGRILA-LEAP INTERNATIONAL (MIYANMA) SHAOYANG SUNSHINE HAIR PRODUCTS (CHAINA) Established the new Research Institute Director : Ji Yeon, Kang

11 회사연혁 2009 플랜트리(PLENTREE) 브랜드 출시 ODM 계약체결
TRUC LAM TRADING STOCK (VIETNAM) PD SENTOSA (INDONESIA) TOP WAY HAIR CARE TRADING (SINGAPORE) AGA PRODUCT (US) J&S INTERNATIONAL TRADES (NEPAL) 2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2010 SHANGRILA-LEAP INTERNATIONAL (MIYANMA) SHAOYANG SUNSHINE HAIR PRODUCTS (CHAINA) Established the new Research Institute Director : Ji Yeon, Kang

12 회사연혁 2010 ODM 계약체결 기업부설연구소 설립 연구소장 : 강지연
2003 Renewal of GLOSS brand all products Restructured of Management Policy Specializing in OEM / ODM Development of Export-Eriented Brands 2004 Contracted an agreement on OEM with LG Household & Health Care Obsidian Co. 2005 Moved to newly constructed current facility Won the ISO 9001 & KSA 9001 Certification 2006 Released a professional hair care brand PROSYS 2007 Contracted an agreement on OEM with MNS 2010 SHANGRILA-LEAP INTERNATIONAL (MIYANMA) SHAOYANG SUNSHINE HAIR PRODUCTS (CHAINA) Established the new Research Institute Director : Ji Yeon, Kang 2010 ODM 계약체결 SHANGRILA-LEAP INTERNATIONAL (MYANMA) SHAOYANG SUNSHINE HAIR PRODUCTS (CHINA) 기업부설연구소 설립 연구소장 : 강지연

13 매출현황 2010 & 2011 2012 목표 연도 총매출 수출액 2010 3,019,196 US$ 392,495 US$

14 SWOT 분석 강점 약점 위협요소 기회 요소 신속한 의사결정 경쟁사 비교 고품질 제품생산 책임경영 / 생산관리
책임경영 / 생산관리 약점 중급 제조시설규모 시설/기계 교체주기 근접 위협요소 국내시장 포화상태 짧은 유행사이클주기 개발비 소요과다 화장품시장 재편가속화 기회 요소 수출량증대로 사업극대화 추진 꾸준한 신규시장 성장률 증가

15 연구개발

16 연구개발 천연약초추출물 & 홍삼추출물 자체브랜드 MERRY-M 사포닌, 플라보노이드, 파낙산, 노화방지제 등 풍부
두피와 모발에 기초 영양분 공급 자체브랜드 MERRY-M HAIR CLEANSING PRODUCTS HAIR PERM PRODUCTS HAIR TREATMENT PRODUCTS HAIR STYLE & ESSENCE PRODUCTS

17 연구개발 B.M COMPLEX 자체브랜드 PROSYS 갈조류(다시마), 녹조류(클로렐라), 홍조류(김)에서 추출한 복합성분
갈조류(다시마), 녹조류(클로렐라), 홍조류(김)에서 추출한 복합성분 자체브랜드 PROSYS HAIR CLEANSING PRODUCTS HAIR PERM PRODUCTS HAIR TREATMENT PRODUCTS HAIR STYLE & ESSENCE PRODUCTS

18 연구개발 천연 유기농과일 복합추출물 자체브랜드 PLENTREE 지친 두피에 신선함 제공 자연친화적 두피케어 성분
SCALP SPA SHAMPOO SCALP SPA TONIC SCALP SPA SCALING

19 연구개발 아르간오일 성분 ODM & OEM 세포노화 방지 필수지방산과 비타민A 보호 PERM PRODUCTS
HAIR OIL PRODUCTS ODM & OEM VENDERS : WELCOS, CREATE.., ETC.

20 회사비전

21 회사비전 투자 증대 시설투자와 인재양성으로 제2의 도약기 계획 매출의 절반을 수출목표로 추진 CGMP 인증목표 R&D 시설
시설투자와 인재양성으로 제2의 도약기 계획 매출의 절반을 수출목표로 추진 R&D 시설 인력개발 투자 증대 CGMP 인증목표

22 THANK YOU !


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