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WCA SOCIAL ENTERPRISE
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Westmoreland Community Action Mission: Westmoreland Community Action strengthens communities and families to eliminate poverty.
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Westmoreland Community Action Agency Growth 1990 – 5 Programs, 90 Staff, $1.5 Million Annual Budget 2013 – 23 Programs, 230 Staff, $15 Million Annual Budget
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Westmoreland Community Action Poverty Statistics Westmoreland County Population 364,471 Poverty Rate 10.5% Families 7.2% Single Mothers 35.8% Unemployment 7.6%
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Social Enterprise WHS, Inc. and Greensburg Construction Mission: To lease to non-profits at a lesser rate while making donations to low-income programs.
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Social Enterprise Purchased 1 st building – 24,000 sq. ft. 1995 Lease to two non-profits 2013 – Own 7 office buildings and apartment building 100,00 sq. ft. 6 are paid off $6 million in assets Purchased Greensburg Construction in 2004 $1 million in annual revenue Made profit last 3 years
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Social Enterprise WCA – Social Enterprise Research Job Creation/Training Tax Paying Entity Good Community Partner Quality Service/Business Restaurant Catering Lawn Service
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Social Enterprise What Does WCA Do Best? Community and Economic Development
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Social Enterprise What Does WCA Do Best? Community and Economic Development
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Social Enterprise What Does WCA Do Best? Community and Economic Development
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Social Enterprise Missed Opportunities One example: S. 6 th Street, Jeannette
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Shop Demo Depot 3 Agency Collaboration 3 Community Action Agencies $60 million annual budgets $50 million Economic Development Heavily involved in development WestmorelandFayetteWashingtonGreene Population364,471136,606207,82038,686 Poverty Rate10.5%19.9%10.4%15.0% Families7.2%15.1%6.7%10.8% Single Mothers35.8%55.7%40.8%34.5% Unemployment7.6%10.0%7.3%7.2%
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Shop Demo Depot Clearinghouse for donated and salvaged materials Converted items to charitable dollars to support 3 Community Action Agencies 3 Agency Collaboration (continued)
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Shop Demo Depot Reduce waste of natural resources while diverting usable materials from landfills. Deconstruction vs. Demolition 40% of solid waste to landfills 3 Agency Collaboration (continued)
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Shop Demo Depot Community Mission Hire people from community Purchase from the community Taxpaying entity Self-sustaining by 4 th year
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Shop Demo Depot Start-Up Pooling resources -- $330,000 Development experience Construction relationships Business contacts Temporary location Hire key staff Build clients/donations 4 County Area
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Shop Demo Depot Financials Foundations -- $750,000-- Location OCS Grant -- $500,000 -- Staff ARRA $ -- Start-up -- Equipment State Funds -- $200,000
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Shop Demo Depot Marketing and PR Marketing Team Website (www.ShopDemoDepot.com)www.ShopDemoDepot.com (.net,.org) Signage TV/Radio E-mail Blasts Social Media
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Shop Demo Depot Marketing and PR (continued) Construction Associations Business/Human Service Contacts 6 Chambers of Commerce Builders/Contractors Speaking Engagements Rotary Small Business Association Events
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Shop Demo Depot Building Goods Donations General (Public, Craig’s List) Business (Wal-Mart, Lowe’s, Home Depot) Construction Companies Private Contractors Demolition Companies Trade Specific Manufacturers For example, Kitchen and Bath
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Shop Demo Depot Location Temporary/Permanent Smithton, PA 15% Poverty 22% Children in Poverty Jones Brewery Shirley Jones – Partridge Family
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Shop Demo Depot Location (continued) 23 Acre Site 8 buildings and water treatment plant Bottling Plant – Rehab/SDD Brewery – Deconstructed/200 parking spaces Railroad Spur Stoney’s Brewing Offices Smithton Borough – vehicles and supplies Greensburg Construction
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Shop Demo Depot Bottling Plant
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Shop Demo Depot Brewery
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Shop Demo Depot Railroad Spur
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Shop Demo Depot Stoney’s Brewing Offices
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Shop Demo Depot Smithton Borough Building
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Shop Demo Depot Brewery Site Greensburg Construction
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Shop Demo Depot Close proximity to all 3 CAAs Accessible major roadways Easy signage – 4 convenient routes to location Brewery Site Greensburg, PA 17 miles Washington, PA 31 Miles Uniontown, PA 21 Miles Shop Demo Depot
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Brewery Site (continued)
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Shop Demo Depot Phase II Deconstruction – Inventory source for Shop Demo Depot Staff/Training Partner with Demolition Contractors Deconstruct – Activities by 3 CAAs (4 County Area) County Contracts
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Shop Demo Depot Projected Time Line Start-Up Hiring of Key Staff Temporary Staging Site Completion of Business Plan Submit Grants OCS – Staff 3 Foundations – $1 Million – Acquisition and Rehab
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Shop Demo Depot Move to Permanent Location Buyer for brewery Found closed lumber yard Negotiated purchase/lease agreement Moved entire Shop Demo Depot business in January 2012
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Shop Demo Depot Cook’s Lumber Yard Mount Pleasant, PA Statistics Population 4,454 Poverty Rate 16.7% Single Female w Child 69.6% Median Income $35,987 Median Property Value $107,600 Located on Rte. 31 Surrounding roadways 26,000 vehicles daily
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Shop Demo Depot Cook’s Lumber Yard (continued) 5.6 acres Railroad spur Outbuildings 20,000 sq. feet of indoor space Bike trail collaboration
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Shop Demo Depot Cook’s Lumber Yard (continued) $550,000 purchase price Lease/Purchase Rehab needs -- $250,000 Purchased property -- January 2013 Foundation assistance -- $500,000 NAP tax credit -- $415,000 – 2012-2013
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Shop Demo Depot Cook’s Lumber Yard (continued) Open House Deconstruction Hiring of Staff Permanent Location Evaluation
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Shop Demo Depot Cook’s Lumber Yard (continued) Grand opening – April 2012 Average sales to date -- $550 daily eLoop Partner with Construction Junction Amazon paints Software -- tracking Habitat purchase
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Shop Demo Depot
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Shop Demo Depot’s Future Rehab work OCS proposal 25 staff Warehouse and deconstruction Other business ventures Plastics Office furniture Profitable by 2016
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Shop Demo Depot Challenges Marketing -- committee Staffing Diversity of business Not asking for funds Staff salaries and benefits
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Shop Demo Depot Contact Us Tay Waltenbaugh twaltenbaugh@westmorelandca.org Jack Brown jbrown@westmorelandca.org www.ShopDemoDepot.com www.WestmorelandCA.org
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