1. 1 As an option, use this logo at the beginning of presentations, with no title at top or logo at bottom right. Same logo with blue-gray background is provided underneath the one you see (for projected presentations using a blue-gray background). Presentation_ID © 1998, Cisco Systems, Inc.

2. 2 Presentation_ID © 1998, Cisco Systems, Inc. Title Slide Subtitle Goes Here Job Number Should Always Look Like This. If Working on a Section, Then It Should Read: 0001_08F7_sectA_c1 Size 60--Size Will Change According to Length of Title Graphic Elements Should NEVER Change in Size or Placement Subtitles Are 44—Size Will Change According to Line Length Make Sure CORRECT Layout Is Used Throughout Make Sure There Is No Hanging Indent on the Subtitle Don’t Forget to Change Page Number When Master Is Turned Off

3. 3 Presentation_ID © 1998, Cisco Systems, Inc. Alternative Title Slide Presentation_ID

4. 4 © 1998, Cisco Systems, Inc. Arial Bold—ONLY font used in presentation Body copy uses sentence capital letters only, size 30, centered horizontally on slide Subbullets are size 24 and indented Subtitle: Size 30/Centered Bullet Format/Size 36/ Left Justified Source: Placeholder for Notes, etc. 14 pt., bold Size 30, Subbullets Are 24 Body Size Will Change—Make Sure There Is ALWAYS 6 Pt. Difference between Bullets and Subbullets Never Add Any Type of Bullet Marks to Subbullets Customer’s project number is at bottom/left corner (8 pt. Arial Regular) Leading Throughout Should Be.95 —DO NOT GO Below.90 For Titles and Bullets, Avoid Using Widows Ampersands Should Only Be Used When Absolutely Necessary If Length Is Too Long, Then Wrap (No Widows!) Can Also Resize Title If the Length Is Too Long ALWAYS Size 14— in Same Position throughout Presentation Page Number is at Bottom/Right Corner (8 pt. Arial Regular) Always Centered— Size Will Vary According to Length

5. 5 Presentation_ID © 1998, Cisco Systems, Inc. Use “smart” quotes Fiscal Year 1998 should be formatted as FY ’98— without exception Highlight like this for overheadsHighlight like this for overheads Correct dashes used -, –, — Bullet Format (Cont.) Hyphens—Avoid Hyphenating Words for a Line Break “Continued” Slides Are Formatted Like This Use Smart Apostrophes (Correctly), but Inches and Feet Should Still Use " and ' M-Dash, Used to Connect Phrases, etc. (No Spaces Before or After) N-Dash, Used Between Numbers Instead of “through” (ex. 10–20) (No Spaces Before or After)

6. 6 Presentation_ID © 1998, Cisco Systems, Inc. Quote “When the slide is a quote, use this Quote Format. Text size is variable (use the largest standard size possible), centered within box.” Box Can Be Resized, but Do Not Stretch It— Redraw it with “Snap to Grid” On, Increasing Size Vertically Only) Source: Right Justified, Flush to Edge of Teal Box, 18 Point

7. 7 Presentation_ID © 1998, Cisco Systems, Inc. Bar Chart Keep Format Colors Do Not Use Red Bars, Unless It Is for a Competitor Don’t Ungroup Charts—Make All Possible Changes in Charting

8. 8 Presentation_ID © 1998, Cisco Systems, Inc. Stack Chart

9. 9 Presentation_ID © 1998, Cisco Systems, Inc. Pie Chart Cisco 18% Other 2% Other 9% Other 8% Whenever Possible, Labels Should Be within the Wedges Themselves, in White with Drop Shadow on Darker Colors, in Black with No Shadow on Lighter Ones. Cisco Is Always This Color, Starting at This Point (45°). Always a Larger Point Size than Others in Pie. Shadow with Gradation Should Be Approximately 25% of Diameter below Pie. If the Slice Is Too Small for a Label to Be Placed within It, Put Label Outside with a Line Connecting the Label to the Slice—Don’t Use a Diagonal Line.

10. 10 Presentation_ID © 1998, Cisco Systems, Inc. Line Chart

11. 11 Presentation_ID © 1998, Cisco Systems, Inc. Colors Corporate Accent Colors Special Accent Colors Other Complementary Color Red Blue Network Lines Other Complementary Color Gold

12. 12 Presentation_ID © 1998, Cisco Systems, Inc. Box Charts Column (Centered) Align Tops Make All Same Size And Evenly Spaced …Whenever Possible Row (Left Just.) Same Size (if Poss.) Spaced Evenly Align to Left Side Initial Caps Separate Text Blocks Align Text Tops to Rest of Row Make Text as Large as Poss. within Box, up to a Std. Size Use Judgment to Decide if Centered or Left Justified in Data Areas Align Numbers on Decimal Pt. Use Thicker Lines between Data and Labels Center Box on Slide DataData DataDataData DataDataDataDataData DataData

13. 13 Presentation_ID © 1998, Cisco Systems, Inc. Photo Inset

14. 14 Presentation_ID © 1998, Cisco Systems, Inc. General Rules Either start a new or copy an existing presentation into Cisco template Presentations are saved at 100% and in outline format Proof three ways before turning in: On-screen (use spell-check) Slide show Lasers Keep All Graphics at Least This Far from the Edges, Especially for Projection

15. 15 Presentation_ID © 1998, Cisco Systems, Inc. Graphics/Using Alignment Tools Correctly IPX NetWare Server IPX Dial, ISDN, T1, Other WAN TCPIPX TCP UNIX Host World Wide Web Internet Service Provider Send Now Speech Balloons Are White with Black Outlines (with 1 x1 Pixel Shadows).

16. This is the color the background should be when having the file computer-projected or imaged to 35mm slidesThis is the color the background should be when having the file computer-projected or imaged to 35mm slides The page number and job number are removed when background color is changed to blue-grayThe page number and job number are removed when background color is changed to blue-gray Highlights are this colorHighlights are this color To prepare a file for projection, apply the PROJ98.ppt file as a Presentation Template (in the Format menu), then check each slideTo prepare a file for projection, apply the PROJ98.ppt file as a Presentation Template (in the Format menu), then check each slide Solid Blue-Gray Background for Projection and 35mm Slides Source: Placeholder for Notes, etc. 14 pt., bold

17. Tag Line 1998 Use this logo at the end of presentations, with no title at top or logo at bottom right. Same logo with blue-gray background is provided underneath the one you see (for projected presentations using a blue-gray background). 17 Presentation_ID © 1998, Cisco Systems, Inc.

18. 18 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Cisco Products Router- Color and subdued Router w/Silicon Switch Protocol Translator CiscoWorks Workstation Terminal Server Comm Server NetFlow Router Workgroup Director SwitchProbe PC Router Card Cisco Hub Cisco 1000 Server with PC Router Software- Based Router on File Server Gateway Bridge Workgroup Switch Color/Subdued Small Hub (10BaseT Hub) 100BaseT Hub CDDI/ FDDI Concentrator PC Adapter Card Multilayer Switch, with and without Text and Subdued ATM Router ATM Tag Switch Router

19. 19 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Cisco Products (Cont.) Route/Switch Processor with and without Si IP Standard and Old (Some Prefer) VIP PC with Software PC with Router- Based Software Channel- Attached Router Switch Processor ATM Switch (Color and Subdued) LAN2LAN Switch MicroWeb Server ISDN Switch Tag Router Switch Multi- Switch Device NetFlow/ ATM Router Broadband Router Cache Director Cisco CA

20. 20 Presentation_ID © 1998, Cisco Systems, Inc. Icons: IBM IBM Mainframe IBM Mainframe with FEP FEP (Front End Processor) Cluster Controller/ 3274 or 3174 (Most Common Type) Cluster Controller/3174 (Desktop Model, Not Used Much) IBM Mini (AS400)

21. 21 Presentation_ID © 1998, Cisco Systems, Inc. Icons: WAN DSU/CSU (Add Text in Powerpoint) WAN MUX PBX/ Switch Network Cloud, Standard Color Network Cloud, Dark Network Cloud, Gold Network Cloud, White Hub Gray and Blue Distributed Director Local Director Centri Firewall PIX Right and Left NAT PBX (Small)

22. 22 Presentation_ID © 1998, Cisco Systems, Inc. Icons: LAN Workstation (Sun) PC Mac Terminal Printer File Server Mini or VAX/VMS with DECnet ATM/FastGb Etherswitch HP Mini Super- computer LAN2LAN Web Cluster Web Server Laptop Monitor Newton Web Browser Repeater

23. 23 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Media Token Rings, with and without Text and Subdued FDDI Rings, with and without Text, Vertical and Horizontal Line: Serial (Use Thicker where There Is Space) Line: Circuit-Switched (Use Thicker where There Is Space) Line: Ethernet (Use Thicker where There Is Space)

24. 24 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Buildings Government University Small Business Branch Office, Regular, Subdued, and Blue Headquarters, Regular, Subdued, and Blue House, Regular and Blue Telecommuter House (Color and Subdued) Home Office Medium Building, Regular, Subdued, and Blue

25. 25 Presentation_ID © 1998, Cisco Systems, Inc. Icons: People ManWoman Symbol Woman, Various Colors Symbol Man, Various Colors Running Man (Color and Subdued) Running Woman End User, CiscoWorks End User Female, Left and Right End User Male, Left and Right

26. 26 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Multimedia/Voice/Phone Phone Phone 2 Phone Ethernet Phone Polycom Phone-AppliancePhone Feature Fax/ Phone Cell Phone Camera PC/Video Headphones Microphone Speaker Pager Fax

27. 27 Presentation_ID © 1998, Cisco Systems, Inc. Icons: Miscellaneous Firewall, Horizontal and Vertical, Subdued Lock Key Lock and Key Diskette (3.5" Floppy) Breakout Box Host Database, Relational Modem BBS (Bulletin Board System) Satellite Dish Satellite MAU PAD

28. 28 Presentation_ID © 1998, Cisco Systems, Inc. Logos: Cisco and Cisco IOS Cisco Corporate and Cisco IOS Logos In Two Sizes (Corporate Only) and Colors (Use the Colored Logos Above on Lighter Backgrounds, and the White Logos Below on Darker Ones) The Cisco IOS Logo that Includes the Arrow On the Left Is Not Used in Presentations and Should Be Replaced with this One. ® ® ® ® ®®