1. HARVARD | BUSINESS | SCHOOL
Shifting Gears:
New Roles for Supporting Curriculum Design
Deb Wallace and Ann Cullen
Columbia Reference Symposia
March 9, 2007
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HARVARD | BUSINESS | SCHOOL

2. HARVARD | BUSINESS | SCHOOL
About HBS
Founded in 1908
Graduate program in business administration – 2 years
1800 students, 200+ faculty
Extensive Executive Education program – residential/on campus
Harvard Business School Press
5 Global Research Centers
HARVARD | BUSINESS | SCHOOL

3. HARVARD | BUSINESS | SCHOOL
About Baker Library
Staff of 70 information research professionals, reference and access services librarians, information product developers, curriculum developers, statisticians, economists, MBAs
Full range of library services, plus responsibility for the school’s Intranet, web product design, and information life cycle
Extensive print and nonprint collections
Newly renovated facilities
HARVARD | BUSINESS | SCHOOL

4. HARVARD | BUSINESS | SCHOOL
Alignment Challenge
New Executive Director hired (Sept. 2004)
Strategic plan developed
Core capabilities identified
Balanced Scorecard implemented
Audience Portfolio management approach implemented
Baker Library supports Harvard Business School's
mission by enabling the creation and exchange of
ideas, expertise, and information.
HARVARD | BUSINESS | SCHOOL

5. HARVARD | BUSINESS | SCHOOL
Curriculum Strategy
New managing director position created – education background
Curriculum Services group created
Three-pronged strategy identified: map the teaching and learning landscape, map the case development process, establish pilot projects
Guiding principle established
HARVARD | BUSINESS | SCHOOL

6. HARVARD | BUSINESS | SCHOOL
Guiding Principle
If… learning is the process of turning information into knowledge in order to take effective action
Then… we need to be strategic about the use of information throughout a course – from creation to implementation to evaluation.
HARVARD | BUSINESS | SCHOOL

7. HARVARD | BUSINESS | SCHOOL
Mapping the Landscape
MBA and Exec. Education Program components
Stakeholders – decision makers
Course development process
Case lifecycle
Student learning environment
HARVARD | BUSINESS | SCHOOL

8. HARVARD | BUSINESS | SCHOOL
Pilot Projects
New course on late stage private equity
Faculty collaboration
ADDIE model to guide process
Comprehensive integration of information into teaching/learning experience
HARVARD | BUSINESS | SCHOOL

9. HARVARD | BUSINESS | SCHOOL
Pilot Projects
Expanding a half course on Business models at the Base of the Pyramid
Research program driven – collective intelligence of a research community
Cross-Baker collaboration - web product, taxonomy
Identification of “Knowledge Center” needs
Developed research role to writing primer
HARVARD | BUSINESS | SCHOOL

10. HARVARD | BUSINESS | SCHOOL

11. HARVARD | BUSINESS | SCHOOL
Next Steps
Service model components & offering
Expand the market/client base
Go to scale – resource & capability implications
Engage in curriculum analysis/review initiatives
Build a community
HARVARD | BUSINESS | SCHOOL

12. Reflection – What’s Changing
Collaboration with faculty; iterative design
Proactive vs reactive -“At the table” early
Deep subject matter expertise
Expanded capabilities – adult learners, higher education, teaching methodology
Comprehensiveness of engagement
Involvement at the programatic level
Evolution of an infostructure
HARVARD | BUSINESS | SCHOOL

13. Reflections – Faculty Impact
“I was more productive with your input.”
“You helped create a deeper learning for the students.”
“You brought a level of organization to the course design process.”
“You provided opportunities to use information in ways we’d never thought of before.”
HARVARD | BUSINESS | SCHOOL

14. HARVARD | BUSINESS | SCHOOL
Contact Us
HARVARD | BUSINESS | SCHOOL