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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Chapter 11 Recreation, Theme Parks, and Clubs
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition After Reading and Studying This Chapter, You Should Be Able to: Discuss the relationship of recreation and leisure to wellness Explain the origins and extent of government-sponsored recreation Distinguish between commercial and noncommercial recreation
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Name and describe various types of recreational clubs Identify the major U.S. theme parks Describe the operations of a country club After Reading and Studying This Chapter, You Should Be Able to (cont.) :
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Defining Recreation Refreshment of strength and spirit, a means of diversion Burnout and stress: Need for increased recreational activities Leisure: Time free from work
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Government-Sponsored Recreation Founding fathers asked Americans to pursue “life, liberty, and the pursuit of happiness.” Special revenue (taxes): Boats Motor fuels Transient occupancy taxes on hotel accommodations State lotteries
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition National Parks in the U.S. National Parks Service founded 1916 Understanding and preserving the environment 267 areas and 80 million acres 272 million visitors each year
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition National Parks in Canada 29 large parks and 20+ historical sites Recreational programming is a concern Canada tourism
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Commercial Recreation Recreation: Recreation for a profit Includes: Theme parks Attractions Clubs
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Theme Parks Focus on a dominant theme: Historical or cultural Geographical
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Theme Parks (cont.) Disney: www.disney.com Sea World: www.seaworld.com Busch Gardens: www.buschgardens.com
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Festivals and Themes Areas Mardi Gras Grand Ole Opry Dollywood
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Clubs Private clubs are places where members gather for social, recreational, professional, and fraternal reasons Affluent clientele Clubs are designed around a housing development where the neighborhood can utilize the services of the club (golf, tennis, pool)
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Club Management Similar to hotel management Members pay an initiation fee and annual dues Members feel they have ownership 6,000 private country clubs in the United States CMAA: Club Managers Association of America
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Hierarchy of Management Articles of incorporation and bylaws determine structure: Members Board of directors: Fiscal responsibility Policies and strategies Executive committee: Activities, grounds, and funding General manager: Day-to-day operation
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Clubs Business oriented Professional clubs Social clubs Athletic clubs Dining clubs University clubs Military clubs Yachting clubs Fraternal clubs Proprietary clubs
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Voluntary Organizations Nongovernmental Nonprofit agencies serving the public at large: Boy Scouts Girl Scouts YMCA YWCA
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Armed Forces Recreation Morale Welfare and Recreation Department (MWR): Sports Motion pictures Crafts and hobbies Rest centers/recreation centers Libraries Food and beverage facilities
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© 2007 Pearson Education, Upper Saddle River, NJ 07458. All Rights Reserved. Walker: Introduction to Hospitality Management, 2 nd edition Trends Increase in fitness activities Increase in personal leisure time Surge in travel and tourism Specially targeted programs for at-risk youth Additional products in the commercial sector Learning and adventure for the elderly
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