1. MEGA-CITIES: A New Role for Mobility Management Eric N. Schreffler, ESTC San Diego, CA, USA

4. Policy Objectives Congestion Relief Air Quality Improvement Livability Enhancement Mobility Enhancement Event Traffic Mitigation Infrastructure Relief

5. Mobility Management in Mega-Cities LONDON NEW YORK CITY SÃO PAULO MEXICO CITY

6. SÃO PAULO BERRINI

7. COMMUTE OPTIONS Traditional bus, metro, train AND Fretados (charter buses) Caronetas (carpooling) Zazcar (carsharing) BikeAnjo (bike angels)

8. MEXICO CITY

9. Metrobus Hoy No Circula Ciclovia Reforma Pink Transport

10. MM Policy Framework Plan Verde Plan Verde Proaire Proaire – Strategy = Corporate Mobility – Strategy = School Travel

11. Mexico City Santa Fe

12. PROTE (Programa de Transporte Escolar) School Transport Program Reduce car use to schools (50%+) Increase school bus use Increase bike, walk, carpool Requires school travel plan at 80 schools 35% reduction in vehicle trips Improvement on area roads

13. NEW YORK CITY

15. Active Traffic and Demand Management

20. Grazie Mille! Eric Schreffler ESTCestc@san.rr.com