1. CVB Funding New ways of raising money Bente Bratland Holm Norway Convention Bureau

2. -21 members ( destinations, hotel chains, venues, airline) -No official funding from the government -Staff: 3 persons -Original budget from membership: 525 000 € -New budget after finding new sponsorship: 837 500 €

3. Case: We need more funding ! Airport authority in Norway = Avinor –Makes a lot of money on tax when flights are arriving the country –Growth of low cost airlines - good business for Avinor! –Avinor wanted to re-invest some of the money in the travel industry

4. Sent out tender to the travel industry for a 3 year cooperation project We had to sell them a message of money We need 375 000 euro Target 50 000 new passengers Avinor makes 15.6 euro per passenger in tax = 781 250 € to Avinor.

5. Results and positive spin offs 2007: 42 000 new passengers 2008: 40 000 new passengers Avinor - positive image in the industry The project has created a strong cooperation among our members Invest together in: - advertising - fam trips - campaigns - etc. ””Light show” - by mother nature

6. Thank you for the attention - NCB and partners