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The Fifties – The Four A’s ANXIETY, ANTI-COMMUNISM, AFFLUENCE, ALIENATION
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ANXIETY
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Cold War
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The Russian Bomb, ‘49
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Civil Defense Bert the Turtle Says “Duck and Cover”
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Our H-Bomb, ‘52
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Their H-bomb, ‘53
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“New Look”: Mutual Assured Destruction
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October 4, 1957
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This is Only A Test…
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Push Button Age
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Fallout
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No Need to Worry
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There Wouldn’t Be Such Anxiety if it wasn’t for those Godless Communists!
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ANTI-COMMUNISM
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International Communism is a Disease
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CONTAINMENT STALEMATE more than VICTORY Truman Doctrine, ’47 Marshall Plan, ‘48 Berlin Blockade/Airlift, ’48-’49 NATO, ‘49 Korean War, ’50-’53
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Domestic Anti-Communism
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Fighting Commies at Home J. Edgar Hoover FBI Sen. Joe McCarthy 205 Names! Richard Nixon
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Execute A Few P.S. They Were Guilty
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Put A Few Behind Bars Hollywood Ten Alger Hiss
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Ruin a Few Careers Dalton Trumbo – Blacklisted 13 years
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Who You Can Trust? Loyalty Oaths, 1950
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They Could Be Hiding Under Your Bed!
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You Could Bowl with One on Tuesdays
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Conformist Society: Don’t Stand Out in A Crowd
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Whatever Communists Don’t Like, We Like: State vs. Family
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Everyone is Getting Married
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Even in the Comics
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Post War Baby Boom
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Woman’s Place But, Women work more as decade goes on
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Gender Roles Very Clear
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Return of the Full Figured Star
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TV Tells us How to Behave Cult of Domesticity
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Heroes and Villains
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Atheism vs. Godliness Stalin Tears Down Moscow’s Cathedral To Build….
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We Get More Religious
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“Under God…”
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Family, Religion, Gender Roles Separate Us from Communists But, Bottom Line, We’re Also Far Wealthier Highest Standard of Living in History
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AFFLUENCE
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U.S. Economic Dominance After World War II – U.S. Produces 45% of World Economy
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G.I. Bill
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Marshall Plan, 1947 $13 Billion in aid to Western Europe Especially France and Italy – why? Huge Success Home & Abroad
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Consumption is Patriotic!
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Suburbs $10,000 homes – FHA and VA Loans
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Business and Labor Harmony Big Labor Prospers –Good Pay, 40 hour week –Factory Workers Buy Homes –60% Americans Are Home Owners Big Business Booms
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Credit Cards Diners’ Club, 1950 Sears cards for the rest of us
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Interstate Highway System
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Vacation and Leisure
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New Industries
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ALIENATION Who are These Malcontents?
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The Warren Court Brown v Board of Education, 1954
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19 Million Blacks Are A Little Tired of This De Jure or De Facto, It Still Spells Segregation
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Suburban American Dream?
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Public Accomodations Rosa Parks, 1955 Martin Luther King – Why Ministers? Montgomery Bus Boycott, 1956
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School Integration
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Abstract Expressionism Jackson Pollock
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Extreme Comics
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BeBop Charlie Parker Dizzie Gillespie
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Literature: Chaos, Spontaneity, Alienation Burroughs, Ginsburg, Kerouac The BEATS
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SEX! -- Alfred Kinsey Sexual Behavior ’48 Males ’53 Females
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Sex Which View Represented the 50’s? Playboy 1953
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Youth culture and rebellion Anti-Materialism, Anti-Conformity Marlon Brando James Dean
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POPULAR MUSIC First Teen Market 45’s and Radio Shows Elvis Presley changes everything
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The Fifties – The Four A’s ANXIETY, ANTI-COMMUNISM, AFFLUENCE, ALIENATION
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