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Publishing Cooperatives Raym Crow Senior Consultant, SPARC Consulting Group THE SCHOLARLY PUBLISHING & ACADEMIC RESOURCES COALITION 21 Dupont Circle NW, Suite 800 Washington, DC 20036 (202) 296-2296 www.arl.org/sparc First International Public Knowledge Project Scholarly Publishing Conference Vancouver, BC
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What We’ll Cover 1. Society publishers are economically important
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What We’ll Cover 1. Society publishers are economically important 2. Society publishers face market & structural constraints
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What We’ll Cover 1. Society publishers are economically important 2. Society publishers face market & structural constraints 3. Cooperatives offer a model to support society self-publishing
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First Point: Society publishers are economically important
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The Mixed Market for Journals ~23,000 scholarly & scientific journals Increasing at ~3. 5% per year For-profit journals increasing at 2X the rate of society journals Per Ulrich’s analysis, 2005.
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Doubling every 22 years Commercial publishers represent slightly larger slices of much larger pie 68% 32% Per Ulrich’s analysis, 2005. The Mixed Market, 2025
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Average prices differ by publisher type Per Bergstrom & Dhuey, 2003. The Mixed Market for Journals
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Journals per Society Almost 90% of publishing societies publish one journal Over 97% publisher three or fewer journals Per Ulrich’s analysis, 2005.
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Journals by Medium Substantial portion of peer reviewed journals remain print only Per Ulrich’s analysis, 2005.
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Why Society Publishers Important Scholarly & scientific publishing doubling every 20 years For-profit journals growing faster than non-profits For-profit journals cost 3X to 5X more than self-published society journals
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Second Point: Society publishers face market & structural constraints
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Market Pressures Pressure on subscription model –For-profit prices & bundles capturing budget dollars –Tight library budgets –Many small non-profits competing against a few large for-profits –Lack of market share & market power
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Market Pressures Pressure on subscription model Increased demand for online access & functionality –Requires ongoing technology investment –Online transition can raise member retention issues
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Market Pressures Pressure on subscription model Increased demand for online access & functionality Market reaction to high commercial prices
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Market Pressures Pressure on subscription model Increased demand for online access & functionality Market reaction to high commercial prices Exodus from self-publishing
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Internal Constraints Insufficient staff resources –Core competence in content & certification –Scarce in-house business management resources –Passive approach to subscription model
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Internal Constraints Insufficient staff resources Lack of investment capital –Hinders response to market demand –Impedes technological innovation
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Internal Constraints Insufficient staff resources Lack of investment capital Innate conservatism –Affects perception of risk –Desire for control
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Shared Issues of Society Publishers Very small Marginal market power—as buyers Marginal market power—as sellers Insufficient staff resources Lack access to key services Undercapitalized Conservative & risk averse
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Third Point: Cooperatives offer a response to the issues society publishers face
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Cooperatives Are Everywhere
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Consumer Cooperatives
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Producer Cooperatives
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Shared Service Cooperatives
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Cooperative Basics Owned by members –Member equity based on use of services
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Cooperative Basics Owned by members Controlled by members –Members exercise democratic control
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Cooperative Basics Owned by members Controlled by members For the benefit of members –Members determine services –Provides services at cost
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Co-op Financial Overview
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Potential Cooperative Structures
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Cooperative Benefits Collective action to—
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Cooperative Benefits Collective action to— Increase market power & visibility
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Cooperative Benefits Collective action to— Increase market power & visibility Reduce costs via scale economies & increased bargaining power
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Cooperative Benefits Collective action to— Increase market power & visibility Reduce costs Supply missing services
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Cooperative Benefits Collective action to— Increase market power & visibility Reduce costs Supply missing services Pool capital & share risk
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Cooperative Benefits Collective action to— Increase market power & visibility Reduce costs Supply missing services Pool capital & share risk Retain control
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Benefits for Libraries Lower content costs –Maintain moderate prices –Increase society role in creating new publishing channels
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Benefits for Libraries Lower content costs Provide framework for alternative funding models –Allow publishers to explore new income models –Provide way for libraries to share risk
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In Sum, Publishing Cooperatives Address society publisher issues— on publishers’ own terms Increase society publishing role Lower publisher & library costs Provide basis for new funding models Complement existing initiatives Scalable & replicable
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For More Information Raym Crow Senior Consultant SPARC Consulting Group crow@arl.org
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Next Steps: Prerequisites Adequately defined scope Sufficient scale to warrant group action Able to provide a solution solely on economic terms Culturally, politically & economically appropriate for the group
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Next Steps: Co-op Launch Process Exploratory meeting: identify unserved needs Float concept proposal that conveys vision Survey potential member universe Analyze feasibility Develop business plan Implement & launch
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