1. Euforbia Case Study www.eeplaza.com Don Allen dona@pira.co.uk Snr E-Media Producer

2. EE Plaza.Com

3. EE Plaza Owner View Adult Check systems Will kill free non commercial sites Need for an international free Check giving access to every site Government will know site information & use this for tax (Corp) and criminal (prosectutions) purposes Content Grading

4. EE Plaza Owner View Content Grading Needs to be smart Must be fair and exact Must be able to grade by page / screen Must be easy for self-grading Illegal to grade +/- 1 category eg Age Users should be able to submit Grade complaints to an authority Must allow for personalised settings Reward (?)

5. EE Plaza Owner View Reward Grade system could create central adult register - so better system for finding adult material Extra grading info could help in search results so more ‘hits’ - better for banner trading sites Finally.. A bad or hard to use system will not be adopted by anyone

6. Lifestyle Material

7. Best Buys

8. Boats & Luxury Motors

9. Articles of interest to men

10. Men’s Reading Room EUFORBIA EUFORBIA EUFORBIA

11. Adult-2-adult contacts EUFORBIA EUFORBIA EUFORBIA

12. Erotic Art Gallery EUFORBIA EUFORBIA EUFORBIA

13. Gallery Sample Page EUFORBIA EUFORBIA EUFORBIA

14. Video Star - Biography Page EUFORBIA EUFORBIA EUFORBIA

15. The 18+ Doorway

16. A Varied Site Broadly equates to a GQ / Maxim type Lifestyle material clearly a smokescreen to help generate page impressions This raises question - is not the intention of the site as a whole to promote porn and generate sales from video sales? How would Euforbia deal with this?

17. EE Plaza Com If EU becomes over-restrictive then site will move to an unregulated country This will create a ‘bootleg’ ISP / Hosting market somewhere else Any filter has to have a means for users to set own preferences for the audience / equipment they control - ie no over- protective