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Women’s Health and the Environment: Reaching Women in the Digital Age Cassidy Randall, Campaign & Outreach Manager Women’s Voices for the Earth
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www.womensvoices.org Women’s Voices for the Earth is a national organization that works to eliminate toxic chemicals that impact women’s health by changing consumer behaviors, corporate practices and government policies. Our Mission
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Why Is This a Women’s Issue? Breast cancer rates have risen to 1 in 8 Girls are reaching puberty as early as 7 years old Endometriosis, leading cause of infertility, far more common today than 50 years ago. Can pass chemicals on to our children www.womensvoices.org
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How Do Toxic Chemicals Get in Our Bodies? www.womensvoices.org Dust in our homes Household products Food & water Products we put on our bodies Air we breathe
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Our Work Chemical Policy Reform Safe Cosmetics & Healthy Salons Safe Cleaning Products
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How We Engage Women 5 Public Education & Media Reaching women in their home Women reach their own personal spheres of influence Women demand corporate change Women demand long-term policy change
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Green Cleaning & Green Momma Parties Party2Win Democracy in Action How-To Videos
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7 Engaging Women in Our Reports How do we make scientific reports fun? Disinfectants Horror Show How Did That Pine Forest Get in My Cleaner?!
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Twitter Parties What the heck is a Twitter party? How do we use them to engage women?
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Facebook Chats
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Body & Soul Talks What’s a Body & Soul Talk? How do members participate?
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Tide Viral Image Campaign Posting image on Facebook, Twitter, and Pinterest Reaching out to bloggers Partnering with other organizations for huge reach Caption contest on our website
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Join Women’s Voices for the Earth! www.womensvoices.org Join WVE’s Facebook page Follow @women4earth on Twitter Donate to WVE’s work to eliminate toxic chemicals
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