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Creative Economy Seek Opportunity and Lean-in Asia Korea – ASEAN Forum April 2015 Fiona Sussan, MBA, PhD. Founding Chair, Center for Global Business Research School of Advanced Studies University of Phoenix http://research.phoenix.edu/research-centers/center-global-business-research
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What is a Creative Economy? Creative Economy: Seeking Opportunity and Lean-in Asia2
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Entrepreneurship President Park: entrepreneurship is “the driving force of sustainable, inclusive growth” http://www.korea.net/News Focus/Policies/view?articleId =117262 Creative Economy: Seeking Opportunity and Lean-in Asia3
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What enables Entrepreneurship? Creative Economy: Seeking Opportunity and Lean-in Asia4
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http://entrepreneurial-revolution.com/wp-content/uploads/2013/07/economist3.png Creative Economy: Seeking Opportunity and Lean-in Asia5
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Global Entrepreneurship Index 2015 Creative Economy: Seeking Opportunity and Lean-in Asia6 Korea 54.1 28 48 37 52.9 32 61.4 25
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Where does South Korea rank? Creative Economy: Seeking Opportunity and Lean-in Asia8
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South Korea in a Snapshot source: www.thegedi.org Creative Economy: Seeking Opportunity and Lean-in Asia9 1-5 Attitudes 6-9 Abilities 10-14 Aspirations
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What are South Korea’s weaknesses? Creative Economy: Seeking Opportunity and Lean-in Asia10
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Opportunity Perception Internationalization Competition Creative Economy: Seeking Opportunity and Lean-in Asia11
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Creative Economy: Seeking Opportunity and Lean-in Asia12 Is Korea truly weak in these areas?
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Healthiness of Global Ecosystem Index (HeBEX) Creative Economy: Seeking Opportunity and Lean-in Asia13
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Creative Economy: Seeking Opportunity and Lean-in Asia23 Let’s put the GEI HeBEX snapshots into a reality check using industry data!
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Creative Economy: Seeking Opportunity and Lean-in Asia24
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Creativity, Export (r = -.02)
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So, export strategy, where to? Creative Economy: Seeking Opportunity and Lean-in Asia26
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Globalization Strategy Creative Economy: Seeking Opportunity and Lean-in Asia27 Geographically far Culturally closeCulturally far Geographically closeGeographically farCulturally close Cultural Distance Geographic Distance Hi Low
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So where is Korea SMEs going? Creative Economy: Seeking Opportunity and Lean-in Asia28 Culturally close Geographically close Markets with best growth potential ASEAN
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THANK YOU 감사합니다 terima kasih ຂໍຂອບໃຈ ທ່ານ คุณ ขอบคุณ cam on 謝謝 Creative Economy: Seeking Opportunity and Lean-in Asia37
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