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Street Art/ Guerrilla Marketing. Street Art - is an umbrella term defining forms of visual art created in public locations, usually unsanctioned artwork.

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Presentation on theme: "Street Art/ Guerrilla Marketing. Street Art - is an umbrella term defining forms of visual art created in public locations, usually unsanctioned artwork."— Presentation transcript:

1 Street Art/ Guerrilla Marketing

2 Street Art - is an umbrella term defining forms of visual art created in public locations, usually unsanctioned artwork executed outside of the context of traditional art venues. The term gained popularity during the graffiti art boom of the early 1980s and continues to be applied to subsequent incarnations.

3 Banksy - is a pseudonymous United Kingdom-based, graffiti artist, political activist, film director, and painter.

4 His satirical street art and subversive epigrams combine dark humor with graffiti executed in a distinctive stenciling technique. Such artistic works of political and social commentary have been featured on streets, walls, and bridges of cities throughout the world.

5 Rethinking the signs Thundercut (TH1 and TH2) Daytime graphic designers

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8 Make a creative statement

9 Using Structures

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11 Alter your surroundings Dan Witz Grandaddy of the street art scene New York based artist creating work on the street since 1979

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14 Slinkachu Inspired by watching a stag beetle on a doorstep, Slink decided he wanted to make something that made people look down and stare with childlike fascination. “I’ve always loved toys. Little people have always fascinated me.

15 His tiny people are glued down and left on the street. Some have been found by people who know his work from hos blog, “butI like to imagine that others have been found by people who don’t know anything about my work, who perhaps aren’t really into art or anything like that. I think that is more surprising. I like the mystery of it.”

16 Guerrilla Marketing innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product.

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18 Stickers

19 Escalators

20 Elevators

21 Stairs

22 Conveyor Belts

23 Scale

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25 Color

26 Placement

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29 Put a face on it

30 Trompe-l'œil (French for deceive the eye, pronounced [tʁɔ̃p lœj]), which can also be spelled without the hyphen in English as trompe l'oeil, is an art technique that uses realistic imagery to create the optical illusion that depicted objects exist in three dimensions. Forced perspective is a comparable illusion in architecture.

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33 Performance http://www.youtube.com/watch?v=PUKMUZ4tlJg http://www.youtube.com/watch?v=VlOxlSOr3_M http://www.youtube.com/watch?v=QdAxh7IyINI http://www.youtube.com/watch?v=PUKMUZ4tlJg http://www.youtube.com/watch?v=VlOxlSOr3_M http://www.youtube.com/watch?v=QdAxh7IyINI

34 http://www.youtube.com/watch?v=DSA6dgtVV Xs


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