1. United Country Auction Services Prospecting Techniques for Increasing Listings

2. Prospecting Developing Techniques to Increase Listings Overview Standard Practices (101) 1.Local Networking 2.Phone Calls 3.Direct Mailings 4.Local Marketing Best Practices 1.Develop “Birddogs” 2.Developers & REO Managers 3.Presentation Opportunities 4.Live Internet Broadcasts UC Tools (put them to work) 1.Networking 2.Special Confidentials 3.Ancillary Services 4.Listing Presentations 5.Leveraging the Corporate Headquarters Case Study

3. Prospecting (standard practices) Local Networking – Buyers and Sellers – Realtors – Attorneys – Bankers – Trust Officers – CPA’s Phone Calls – Cold Call Solicitations – Seller Call ins Direct Mailing – Area Property Owners – Out of Area Owners – Upcoming Auction Brochures / Cards Local Marketing – Signage – Business Cards – Newspaper Ads – Auction Flyers – Website

4. Prospecting (best practices) Develop “Birddogs” (Lead Generators) – Choosing the Right Bloodline – High Energy, High Results – If You Don’t Feed Them, They Don’t Hunt Developers & REO Managers – Their in the Spotlight – Developing Solutions They Need Presentation Opportunities – Becoming the SME – Creating the Opportunity – Make it a Sales Presentation Live Internet Broadcasts – Free Broadcasting, Free Exposure – Forces Decision Making Process – Listing Strength – Creates Statistics and Track Records

5. United Country Tools (put them to work) Networking – Working with UC Conventional Offices – Working with Non-UC Offices Special Confidentials – They Work if you Keep Working Them Ancillary Services – UC Home Protection Plans – UC Home Mortgage – UC Land Finance – Proxibid – Strategic Partnerships (FFA, DU, RMEF, JD) – EMS-Enhanced Marketing Solutions Listing Presentations – Creating a Presentation for Success – Verticalizing Presentations for Specific Market Segments – Multi-Media Presentations Win Deals – Leveraging the Home Office on Large Projects Leveraging United Country Home Office – Winning Deals with Additional Support – Client Calls with the Home Office – World Class Marketing and Promotion Expertise is only a request away

6. Case Study’s Case Study #1 – David Hudgins Wins a Multi-Million Dollar Auction in Tennessee by using the tools, services, and leveraging the home office Case Study #2 – Mike Fisher gains the competitive advantage playing the United Country “cards” to STOP losing any competitive situations Case Study #3 – Larry Theurer leverages his affiliation with United Country to win a 6,800 acre ranch in Nebraska

7. Focused Break Out Session Discussion Topic (Listing Auctions): – Discuss “Best Practices” to targeting and contacting prospective sellers Discussion Topic (Listing Presentations) – Discuss “Best Practices” to preparing and presenting an award winning presentation to a potential client Discussion Topic (UC Tools) – Discuss “Best Practices” for resourcing and implementing United Country tools and services in your auction business (Primarily Focused on Listing Property At Auction)