1. Marketing Plan Business Plan

2. Industry Profile Location and facilities Describe and explain the location of your business Distribution How do you plan to get your product or service to your customer?

3. My business will be located in Vanhorn Iowa It will be located in vh because there is a need for golf grips. There is a golf course located 5 minutes away, which will bring in avid golfers who need new grips. I will complete the process in my garage. The customer will either drop the clubs off or i can pick them up. I will then have the clubs ready for pick up or deliver the clubs when finished.

4. Competition profile Describe your competitors

5. Golf pride multi compound Tour wrap Labor Dicks Sporting Goods 9.59/grip4.59/grip3.00/clu Golsmith3.00/club Golf Galaxy 3.00/club

6. Customer profile Describe your intended customer Income Age Gender Location

7. Customer Age: 35-55 Income: 40,000-100,000 Male/Female Benton County

8. Pricing profile Describe how you will price your product or service

9. I will be using a discount pricing system. I will research each competitor and then price my service lower then theirs. I will add a bit for delivery and pick up. I will also offer the customer to buy grips at a 10%mark up from purchase price.

10. Advertising/promotion Describe how you advertise and promote your business and what it will cost

11. Marketing Flyers: $5.00 (100 flyers) Bumper Stickers: $280.00 (1000 stickers Business Cards: $50.00 (500 cards) Key Chain: $300.00 (100 key chains) Total: $635.00

12. Marketing Industry profile Competition profile Customer profile Pricing profile Advertising/promotion