1. Environmental Scan June 13, 2005 Documentary Policy

2. Introduction Introduction Volume of Documentary Production Volume of Documentary Production Financial Structures Financial Structures Audiences Audiences Revenue Sources Revenue Sources Cultural and Social Indicators Cultural and Social Indicators Policy Issues Policy Issues Conclusions Conclusions Outline of the Presentation

3. Documentary Policy Summit, April 2004 Documentary Policy Summit, April 2004 Doc Policy Advisory Group Meeting, June 2004 Doc Policy Advisory Group Meeting, June 2004 Doc Policy Summit, April 2005 Doc Policy Summit, April 2005 Doc Policy Advisory Group Meeting, June 2005 Doc Policy Advisory Group Meeting, June 2005 Introduction

4. Documentary Production - Chart 1

5. Documentary Production - Chart 2

6. Documentary Production - Chart 3

7. Documentary Production - Chart 4

8. Documentary Production - Chart 5

9. Financial Structures - Chart 6

10. Financial Structures - Chart 7

11. Financial Structures - Chart 8

12. Financial Structures - Chart 9

13. Financial Structures - Chart 10

14. Financial Structures - Chart 11

15. Financial Structures - Chart 12

16. Audiences - Chart 13 Source: Statistics Canada Chart 13

17. Revenue Sources - Chart 14

18. Revenue Sources - Chart 15

19. Canadian Pre-Sales & Sales by Market Segment Gross Sales For 35 projects in 1998-99 Canadian Pre-Sales & Sales by Market Segment Telefilm Canada National Film Board Theatres 0.4% Institutional 51.4% TV 37.9% Home Video 10.2% Institutional 1.8% TV 98.2%

20. Cultural and Social Indicators Case studies are useful as detailed examples of particular social and cultural behaviour Case studies are useful as detailed examples of particular social and cultural behaviour Surveys provide results for an entire population but are dependent on opinions about behaviour rather than a study of the behaviour itself Surveys provide results for an entire population but are dependent on opinions about behaviour rather than a study of the behaviour itself

21. Policy Issues Definition of a documentary Definition of a documentary Development financing Complexity of the financing environment Broadcasters financial participation Variations in financing by format POV documentaries

22. Policy Issues (cont.) Sunsets on funds mandated by the CRTC Tax credits International sources of financing Theatrical feature documentaries Non-theatrical markets Broadcasting and new media in the future

23. Conclusions The driving force behind the growth in Canadian documentary production over the last ten years has been television, particularly the proliferation of specialty services. The driving force behind the growth in Canadian documentary production over the last ten years has been television, particularly the proliferation of specialty services. Broadcasters and distributors prefer documentary series to one-offs and features owing to the associated economies of scale. Broadcasters and distributors prefer documentary series to one-offs and features owing to the associated economies of scale. Now the rapid growth in independent television production may be at an end. Now the rapid growth in independent television production may be at an end.

24. Conclusions (cont.) The optimal strategy may involve greater diversification in the financing of documentary formats and a greater attention to non- traditional markets The optimal strategy may involve greater diversification in the financing of documentary formats and a greater attention to non- traditional markets This strategy might involve a dedicated documentary fund for one-offs and features, with special attention to POV documentaries. This strategy might involve a dedicated documentary fund for one-offs and features, with special attention to POV documentaries. The Doc Policy Advisory Group may want to further develop its long-term planning. The Doc Policy Advisory Group may want to further develop its long-term planning.