1. Betsey Johnson By Haley Knight

2. Betsey’s Life 1942-Born in CT 1964-Graduated from Syracuse 1964-Mademoiselle Magazine 1964-Designed for Paraphernalia 1969-Opened own boutique 1978-Began own label 1998-Expanded internationally

3. The U.S. in the 70’s Energy crisis Increasing unemployment World recession Civil rights Gay liberation Women’s movements Future of environment

4. Fashion in the 70’s “Anything Goes” attitude Radical chic to punk Reaction to convention Dress = system of signs

6. Significance Bodysuits Leotards hot pants Stylish windbreakers & sweatshirts Extravagant disco wear Over-the-top looks Sexy silhouettes Fabulous fit Whimsical detail

7. Her Looks

8. “Making clothes involves what I like…color, pattern, shape and movement…I like the everyday process…the people, the pressure, the surprise of seeing the work come alive walking and dancing around on strangers. Like red lipstick on the mouth, my products wake up and brighten and bring the wearer to life…drawing attention to her beauty and specialness…her moods and movements…her dreams and fantasies.” -Betsey Johnson

9. Inspiration Dance classes as a child Bright colors Wild Patterns Unique Shapes Clothing with Movement

10. Accomplishments 1972: COTY Award 1990: Timeless Talent Award 2002: Fashion Walk of Fame 2005: 2 Lifetime Achievement Awards 2007: Designer of the year-FABB

12. References Herald, Jacqueline. (1992). Fashions of a decade: the 1970’s. New York: Facts on File. Unknown. (Unknown). Biography. October 1, 2008, http://www.betseyjohnson.com/bio.html http://www.betseyjohnson.com/bio.html Unknown. (Unknown). Biography: Betsey Johnson. October 1, 2008, http://www.answers.com/topic/betsey-johnsonhttp://www.answers.com/topic/betsey- West, M. (June 2008). Designer profile: Betsey Johnson. October 1, 2008, http://american- fashiondesigners.suite101.com/article.cfm/designe r_profile_betsey_johnsonhttp://american-