1. Institute for Women in Trades, Technology and Science WomenTech Educators Scale-Up Workshop (funded by NSF) Del Mar College Corpus Christi, TX June 24-28 th

2. e-Recruitment Having a mobile version of school website In-progress Diversity in images on webpages (50% should be female) Lots of images

3. Website Experience Online Expectations of Prospective Students and Their Parents, 2011 One in five students removed a school from consideration because of a bad experience on the website When first visiting a school’s website, more students and parents tend to click on links related to academics and programs of study https://www.noellevitz.com/documents/shared/Papers_and_Research/2011/2011_E-Expectations.pdf

4. Presenting Female Role Models Program of Study one of highest traffic pages on college websites Feature smiling women on programs of study Best to use our own labs

9. Programs of Study List career pathways Local industry/businesses that hire certain majors Salary information – glassdoor.com Links to programs at our four-year schools

10. Website Experience 27% of students with Facebook accounts had visited a college’s Facebook page 55% of students watch videos hosted on the college website 88% of students use email 93% who use email check the address they gave the college at least once a week https://www.noellevitz.com/documents/shared/Papers_and_Research/2011/2011_E-Expectations.pdf

11. Email Experience Higher-Ed Benchmarks – 2012 e-Recruiting Practices and Trends at Four-Year and Two-Year Schools A typical prospective student in 4-year colleges receives 15 bulk/blast emails compared to two from 2-year colleges Most students (79%) find email helpful when considering colleges in a separate 2010 study https://www.noellevitz.com/documents/shared/Papers_and_Research/2012/2012%20E- Recruiting%20Practices%20Report.pdf

12. WebChats 220 of the 260 students who participated in a video chat in 2010 applied to Ohio Wesleyan. 92 were ultimately enrolled.

13. Dedicated Webpages Women in Program X webpage http://depts.gpc.edu/~dunmath/STEMwomen.html Minorities in Program X webpage Changing careers webpage Student success stories, resources, role models e-newsletters

14. Presenting Female Role Models Match up female students with female mentors Guest speakers from women in the field/workforce Posters/Flyers/Outreach Materials

15. Finding mentors Local industry leaders Alumni groups Associations Local community leaders

16. Press & Events Get local TV news to talk about specific and/or new programs Recruit at events on campus Science Olympiad

17. Enrollment User Friendly as possible Pre-College workshops/classes MyFoundationsLab

18. Retention Have content/curriculum that appeals to the targeted audience

19. LEGO MindStorms Themes Robotic Arm Robot Scorpion Dinosaur Snake Skills they teach Robotics Programming Teamwork Math Science Engineering

20. PicoCrickets Themes Singing Cake Purring Cat Glowing Night Lights Play Dough Piano Interactive Jewelry Skills They Teach Robotics Programming Teamwork Math Science Engineering

21. Open Labs Female students come with less hands-on experience Pair females together Additional Lab time staffed with female and minority students

22. Communities Create communities Women and minority networks Women in STEM club Study Groups Mentoring

23. Retention – Confidence Why Women Leave (STEM majors) Lack of confidence and perception of poor grades Lack of building block skills Climate/Classroom environment not friends and no community Learning style/curriculum not appealing Work Overload Create curriculum that engages and builds confidence Teach how to manage unrealistic expectations

24. Time Management Skills Guaranteed 4.0 plan Arizona State University minority engineering students who participated in the Academic Success class and practiced the Guarantee 4.0 plan received a higher GPA than others Minority Engineering Students in Trial Program Average First Semester GPA Students in Academic Success Class with 4.0 3.58 (n=11) Students who did not attend Academic Success Class 1.87 (n=13)