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Qualitative vs Quantitative Research By Adelaide Collins Maori Development Research Centre
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A Paradigm is … Thomas Kuhn, The Structure of Scientific Revolutions (1962) A methodological model of scientific inquiry: what is to be observed and scrutinized, the kind of questions that are supposed to be asked and probed for answers in relation to this subject, how these questions are to be put, how the results of scientific investigations should be interpreted.
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A Paradigm is … Redefined in social science research and given an epistemological meaning … the set of beliefs, values and experiences that affect the way an individual perceives reality
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What is to be observed Quantities Scales Trends QuantitativeQualitative Qualities Behaviour Complexities
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Type of Questions Asked How many? What? QuantitativeQualitative Why? How?
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How the questions are put (Methods) Application Forms Questionnaires IQ Tests Measurements QuantitativeQualitative Document Review Participant Observation Interviews Focus Groups Workshops
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How the results are interpreted (analysis) Describe, measure, predict Statistical tables and charts Universal: applicable to all QuantitativeQualitative Explore, explain, understand Narrative Particular: applicable to particular people or circumstances
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How the results are interpreted (analysis) Mainly deductive reasoning: everything is known before conclusions can be drawn Deductive inquiry: gather data to test a theory or hypothesis QuantitativeQualitative Mainly inductive reasoning: conclusions can be drawn from the evidence no matter how incomplete Inductive inquiry: develop a theory from the data gathered
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Positions on the nature of reality Positivist: that which is observable and measurable is real Absolute truth: facts, statements are either true or false QuantitativeQualitative Constructivist: reality is socially constructed Relativism: truth is relative to the person’s or group’s beliefs and values or to the circumstances in which it is applied
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Positions on the nature of reality Assumes that access to information is a right Objective: an object occupies space, can be observed and the research is unaffected by personal emotion or prejudice QuantitativeQualitative Assumes that access to information is a negotiated privilege Subjective: reality seen through the lens of personal emotion and bias
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