1. Dr. Amal Gamal Shehata Associate Professor RAK College of Dental Science VI Semester BDS 2011

2. The Cognitive Approach emphasizes that people are shaped (& differ from each other) because their perceptions & their thought processes differ. So understanding some background information on how we perceive things in our environment may help assist us in our understanding of the Cognitive approach. That is why we are now turning our attention to the topic of “Sensation & Perception,” a specialty area within Psychology that works at understanding how our senses work & how we perceive stimuli in the environment. Introduction

3. Sensation The processes by which our sense organs receive information from the environment. Perception The cognitive /Mental processes by which people select, organize, and interpret sensations that has been transmitted to the brain. Definition of terms

4.  The process by which physical energy is converted into sensory neural impulses.  Communication between the brain & the rest of the body occurs via neuron. We recently learned how communication between neurons occurs electrochemically. Transduction :

5. Sensory Systems Vision Hearing Smell (olfaction) Taste (gustatory) Touch (pressure, pain, temperature) Other senses : Vestibular sense (balance) Kinetic sense (body movement)

6. How sensation and perception work together? Sensation occurs Sensation occurs: Sensory organs absorb energy from a physical stimulus in the environment. Sensory receptors convert this energy into neural impulses and send them to the brain. Perception follows Perception follows: The brain organizes the information and translates it into something meaningful.

7. Sensation & Perception Processes

8. V I S I O N

9. Structures of the Human Eye

10. Vision Visual Pathways Optic Nerve “Visual Pathway” that carries visual information from the eyeball to the brain.

11. When we see an object light reflected from the object passes through the pupil, an adjustable opening in the eye through which light enters. The iris is the colored structure on the surface of the eye, surrounding the pupil. When the light is dim, muscles widen the pupil to let in more light, and when the light is bright, the muscles narrow the pupil. After light passes through the pupil, it strikes the retina at the back surface of the eyeball. As light passes through the eye, the cornea and the lens focus the light on the retina.

12. The Visual Receptors cell The Visual Receptors cell The visual receptors of the eye, specialized neurons in the retina at the back of the eyeball, are so sensitive to light. There are 2 types of visual receptors: Rods and Cones Cones are receptors adapted for colors vision, daytime vision and detailed vision. Rods are receptors adapted for vision in dim light.

13. The blind spot It is called blind spot because there are no rods and cones on this area. So images that fall on this area of the retina are not “seen “

14. Hearing and vestibular senses

15. Hearing The Human Ear Audition The sense of hearing

16. The auditory receptors cell Ear contains snail shaped organ called cochlea, which contains the receptors for hearing. Any sound waves entering into the ear, strikes the eardrum and vibrates it. the vibration passes through these bones to cochlea. The auditory nerve transmits impulse to the brain that results in hearing. When these auditory nerve fibers are damaged, a person suffers nerve deafness.

18. The vestibular sense In the inner ear adjacent to cochlea is a structure called vestibule. Functions of The vestibular sense: Maintain posture of body Balance body Detects head movement Help us to keep our eyes fixated on a target when head is moving.

19. Kinesthetic Sense Receptors located in our muscles and joints.

20. Receptors are localized within the skin to detect physical stimuli in the outside world. Four classes of skin receptors: Touch: physical contact of objects with the skin. Temperature of objects. Pain: destruction of skin tissue. Pressure :direct pressure on matrix,bedsore The Skin receptors cell Touch Receptors are Nerve endings in the skin.

22. P A I N

23. What is pain? PAIN is an unpleasant sensory associated with actual or potential tissue damage. Any stimulus that is intense enough to cause tissue damage is a stimulus for pain. There are two different path ways to the brain on which pain can travel information brought from nerve endings in the skin to the brain. They are: Fast pathway and slow pathway.

24. Fast pathwayFast pathway : It sends the information to the cortex in a fraction of a second. e.g. (usually sharp pain) - cutting your finger with a knife. slow pathwaysslow pathways It sends information through the limbic system which takes about 1-2 seconds longer than the faster pathway. e.g. burning.

25. Factors in Pain Perception Expectations - research shows that our expectations about how much something will hurt can effect our perception. personality - people with negative types of personalities often have more pain. Mood - bad moods, angry, unhappy, etc, can lead to the experience of increased pain.

26. Gate control theory of pain According to this theory the incoming pain must pass through a "gate" located in the spinal cord which determines what information about pain will be sent to the brain. So, it can be opened to allow pain through or closed to prevent pain from being perceived.

27. Smell is the special sense that allows perception of odors through the stimulation of the olfactory nerve.

28. How the smell receptors cell The air passes through the nasal cavity and though a thick layer of mucous to the olfactory bulb.The receptor cells of the olfactory bulb detect and recognize smells. N.B The olfactory bulb is a region of the brain that lies just below the frontal lobes). Receptor cells in the upper nostrils

29. Sweet Sour Salty Bitter Taste refers to the ability to detect the flavor of substances such as food and poisons. Traditionally, Taste sensations consisted of sweet, salty, sour, and bitter tastes. What is Taste

30. The Taste receptors cell The receptor cells for taste in humans are found on the surface of the tongue, along the soft palate, and in the epithelium of the pharynx and epiglottis. The taste receptors occurs in clusters, called taste buds At the ends of the taste buds are short, hair like structure that extend out and make contact with the solution in the mouth which result in an electrical impulses travels to the brain.

31. Perception The recognition of patterns The process of recognition means our brain needs to determine what the relevant objects are and where? The Perceptual process include selection,organization and interpretation. Failure of recognition The general term for such breakdowns or disorders in recognition is amnesia.

32. What do you see in this picture? Norris Edwards: Chapter 2: Wade02.ppt Page: 32

33. Reversible Images

34. We perceive objects in the way that experience tells us

35. We understand the world through our senses, our “windows” on the world, Our reality, In fact, is dependent upon two basic processes: Sensation: Gathering information Perception: Interpreting information Summary

36. SenseStimulusReceptors VisionLight EnergyRods and cones in the eyes HearingSound WavesHair cells in the ears TasteChemical substances that contact the tongue Taste buds on the tongue SmellChemical substances that enter the nose. Receptor cells in the upper nostrils TouchMovement of, or pressure on, the skin. Nerve endings in the skin.

37. Quiz What is the relevance of studying sensation and perception in psychology for dental students ?

38. People who have suffered from certain kinds of brain damages fail in recognition. This disorder in recognition is called Anemia Agnosia Amnesia All of the above None of the above

39. …………..is an unpleasant sensory and emotional experience associated with actual or potential tissue damage. Pain Cognition Behavior Attention None of the above

40. The receptors adapted for vision in dim light are Cons Cornea Pupil Rods None of the above

41. All are the functions of the vestibular sense except Maintain posture of body Balance body Detects head movement keep our eyes fixated on a target when head is moving Focus the light on the retina

42. The passive process of bringing information from the outside world into the body and to the brain is called: Sensation Perception Receptors None of the above All the above

43. One of the visual receptors of the eye which adapted for colors vision and day time vision is : Cones Rods Cornea Pupil None of the above

44. The active process of selecting,organizing, and interpreting the information brought to the brain by the senses is called Perception Sensation Recognition Reporting None of the above

45. AuthorTitle Published Year Publisher James W.Kalat Introduction to Psychology 2008 Eighth Edition Wadsworth/Thompson Learning, References