1. A word about project vision

2. INFO 330: Product Selection Flows and functions

3. What is in your flow? Core flow – product selection – Lots of products – Lots of attributes – Lots of ways to use attributes to locate products Before the selection flow – Where to even start What do I know, what don’t I know? How does the system around the product work? – Awareness of your system – Gathering general info – Talking with friends getting recommendations After the selection – Is this a good deal? – Do I trust the vendor? – Going from what I want to seeing the actual item – Making the purchase – Ongoing vender relationship

4. Product selection flow types One step – Indexes – Straight ahead Hierarchies Short loop – Search results with re-search – Product list with refinements (facets) Multi-step – Questionnaires – Wizards – Associative explorers

5. One - step Selector Success

6. Indexes

7. Straight ahead hierarchies

8. Short loop Select Success Refine

9. Search  Re-Search

10. Product List with refinements (facets)

11. Multi step Look Success Look

12. Wizard http://h41112.www4.hp.com/promo/saleswizard/index.html

13. Questionnaire

14. Associative Exploration

15. Sample Flow Baseline Stage 1 Stage 2 Stage 3a Reasons for success asdj afds Reasons for failure asdj afds Reasons for failure asdj afds Stage 3b Reasons for choice asdj afds

16. Sample Flow Look and Feel

17. A nice approach

18. Common Selection Functions

19. Selection Functions Query building – Results – Filters – Crumb trails Rating and comments Partial views Comparisons Upsell and cross sell Favorites Collaborative filters Recently viewed Typing accelerators Shopping carts Advanced Image (slideshows, pan and zoom, video) Cross-post

20. Query building

21. Crumb trails

22. Rating and comments

23. Partial views

24. Comparisons

25. Upsell and cross sell