1. The Real American Doughnut Company Operations, SM Mall of Asia—Factory Adrian Mark C. Alarcon Ma. Karina C. Borja

2. Krispy Kreme® International food chain based in Winston-Salem, North Carolina. Operated in the Philippines by The Real American Doughnut Company Inc. Works under Max’s Group of Restaurants

3. Krispy Kreme®’s Vision & Mission To be the most loved doughnuts and coffee brand with the sweet magical experience for everyone all the time. To create a magical experience for their guests through an uncompromising product quality, a welcoming place and a caring team of crews.

4. Krispy Kreme®’s History

5. Krispy Kreme®’s Rites & Symbols

6. Organizational Culture Counterculture vs Subculture Polychronic & Monochronic Culture Ensuring Magic Moments as No.1 goal Deployment of Customer Relations Specialists

7. Management & Motivation Systems/Contingency: Motherly Approach Leading by Example Intrinsic Motivator: Career Advancement Extrinsic Motivator: Incentives

8. Goodwill KK Team works as a family Magic Moments between Employees Magic Moments: 100% Customer Satisfaction Quality Competition