1. Leveraging Ireland for European Expansion
Deirdre Moran
Emerging Technologies & High Growth Companies
IDA Ireland
October 2011

2. Sample US Investments over the past 12 months

3. Typical Trigger Points for European Expansion
Accessing European customer base of over 500 million
Customer Service Issues
International Revenues reach a certain point
Supporting multi-national clients
Data Protection
Latency Issues – Near-shore presence required
EU Accreditation – CE Mark
Access to EU research funding and/or development programs
Impending significant liquidity event

4. What to Consider...
Source: DLA Piper, Sept 2011

5. World Leaders Choose Ireland...

6. Why World Leaders choose Ireland..
“ Ireland is a great place to run our business. We have access to creative, young people who see Dublin as a desirable place to work. People are coming to Ireland from other parts of Europe. We are growing significantly in Dublin. We are very committed here and we’re going to continue.”
Eric Schmidt, Chairman, Google
Language – English Speaking & Multilingual
Access to EEA for Hiring > 500 million people
TALENT
Highly Competent Management & Technical
VISA & Work Permit Process streamlined by IDA
TRACK RECORD
Infrastructure, Access, EU & Euro Member
Pro Business Environment – Ease of Doing Business
Cultural Affinity with the US / Time zone
Education, IP Protection Legal (Common Law)
TAX
R&D Tax Credits
12.5% Rate
IP and Holding Company Regime
Ease of Interaction with Revenue
Being based in Dublin gives us access to a highly skilled workforce and enables us to coordinate our business growth across Europe and beyond to deliver the best possible service to our members.”
Kevin Eyres, MD Europe LinkedIn

7. Foreign Direct Investment in Ireland
WORLD LEADERS CHOOSE IRELAND
- Top 5 ‘Born on the Internet’ companies
- 8 of the top 10 in ICT - 9 of the top 10 in Pharmaceuticals
- 15 of the top 25 in Medical Devices
- More than 50% of the world’s leading
Financial Services firms
- Ireland fast becoming the Internet Capital of Europe
FDI IS IMPORTANT TO IRELAND
- €110 BN Exports - 65% of Corporation Tax
€30 BN Expenditure Annually
- 73% of Business RD&I expenditure gh

8. Irish Economy - Update What happened? Property Bubble
“Last year Ireland (2010) was one of the few European countries to show an increase in FDI projects”
American Chamber of Commerce, Sept. 2011
What happened?
Property Bubble
Irish banks left exposed
Decision to socialise bank debt - Rise in Irish Public Debt
Agreed a funding plan with EU/IMF/ECB
Restore financial stability
Implemented range of government cost reduction programmes
1st country in the world to implement such a programme
2/3 way through these measures
Ireland is back on track
Fiscal programmes meeting targets
Banks recapitalised
Competitiveness improving rapidly
Economic growth re-emerging

9. Cost Competitiveness – Commercial Property
Prime Dublin office rents - 52% decline from peak levels
Deals are being done below these headline levels
Dublin has fallen from 6th in 2007 to 45th in 2010 terms of office occupancy costs (DTZ- Global Office Occupancy Costs )
Prime Dublin Office Rents
Graph: Source: CB Richard Ellis Research

10. Cost Competitiveness – Falling Salary Costs

11. Cost Competitiveness - Cost of Living
Consumer prices inflation ( year on year % change)
Source: EUROSTAT 2011
Ireland’s attractiveness has improved as a destination for young, mobile workers.

12. World Competitiveness Rankings
Irelands Position in the World Rankings
1st for real corporate taxes
1st for business legislation for foreign investors
1st for investment incentives for foreign investors
1st for availability of skilled labour
2nd for immigration laws
3rd for availability of finance skills
4th for labour productivity
Source: IMD World Competitiveness Yearbook 2011
1st for FDI globally per 100,000 population – IBM Global Location Trends Report
1st in the world for most-highly employable graduates - EC Study of international recruiters, 2010
1st in Eurozone Best Countries for Business - Forbes 2010

13. The IDA and How we can help
Advice on labor laws and legislation
Business case development
Site/property short-listing
Introductions to similar companies during due diligence
High level tax advice
PR & announcements to help recruitment
Sourcing resumes to determine skills availability
Introductions to local market opportunities
Introductions to schools and school principals
Apartment selection for assignees
Access to export support services
Introductions to careers offices in the major universities
Advice on where the best places to live are
Incentives
Use of IDA offices for interviews
Access to our own network for hiring
Networking into local business community
Endorsement of Visa Applications
Service provider advice & Introductions
Lawyers
Telcos
Introductions to academic research expertise
Access to planning authorities
You name it!
Realtors
Banks
Recruiters

14. Spot the Difference
Killarney, Ireland
Fish Lake, Utah

15. Thank You
Contact: