2. 1.Summarize achievements that strategically align with the District Improvement Plan. 2.Highlight programs and initiatives that contributed to student and staff accomplishments in 2014. 3.Create an attractive and easy-to-read marketing piece that builds brand equity. 4.Introduce a new communications tool and information through the Community Dashboard. Objectives

3. Executive Summary Saved more than $3,600 Printed 3,000 more copies to distribute this year Links to direct readers to the new Community Dashboard QR Code New this Year

4. Color Scheme Font Selection Photography Illustrations Easy to Read Information Info Graphics The NISD Brand

5. Designed around strategic goals Community Dashboard Points of Pride Guiding Our Future NISD At-A-Glance Did You Know? Components

6. Goal 1: Community Dashboard/ePortfolios Goal 2: The People Make the Difference Goal 3: Connect and Engage with Us Goal 4: Got Growth? Goal 5: Dollars and Sense Designed around Strategic Goals

7. Northwest ISD will provide premier programs to ensure that all students are successful learners. Goal 1 – Successful Learners Community Dashboard Academies E-Portfolios

8. Northwest ISD will recruit, develop, retain and recognize an exceptional, highly motivated staff to optimize student engagement and learning. Goal 2 – Quality Staff Ambassador Program New Teacher Staff 2.0 New staff group Fit-Friendly Workplace Welcomed 240+ new teachers

9. Northwest ISD will provide timely, open communications and positive parental and community partnership opportunities in our schools. Goal 3 – Communication and Community Engagement NET celebrates five years of programming NISD Volunteers PIE Gold Card

10. Northwest ISD will provide premier facilities and support systems that enhance a positive learning environment and foster student and community pride. Goal 4 – Learning Environment Growth Bond Recap Beck and Peterson Additions Eaton High School Launching new bond website www.nisdtx.org/bond

11. Northwest ISD will invest resources to ensure that students, parents and the community receive optimal educational services. Goal 5 – Resources Education Dollar Award-winning Practices

12. Points of Pride www.nisdtx.org/pointsofpride Member of Texas High Performance Schools Consortium 1 of 547 school districts in the nation to be named to the AP Honor Roll 2014 Best Communities for Music Education (sixth consecutive year) 17,000 students participated in a community service project

13. Schools Government Officials Education Agencies Business and Community Partners NEF Board Realtors Chamber Boards Non-Profit Organizations Leadership NISD Waiting Rooms In-person visits Branding Beyond NISD

14. 2015 Annual Report Northwest ISD