1. Start up Business  Yesika Kristina 1501146792  Dea Pradana Darmawan 1501155014  Sukianti 1501169991  Merianti 1501171320  Meshiya Caterlee 1501171485  06 PLM

2. Outline  Product to sell  Market Survey  Segmentation  ROI  Distribution  Marketing  Conclusion

3. Employee desk A web based application that supports the flow of information in a company Suggested Features : Personal organizer Personal message Announcement dashboard Real-time chat Main Features : Profiling Forum Event Feedback Reporting Questionnaire

4. Market Survey Involved 46 working people from various management levels, various departments and organizational sizes. Classification Category : Age Job Position Organization size Organization field Frequency of communication Current communication tools being used Sources of gaining information Difficulty of information distribution

5. Survey result Age: 89% of respondents are between 20- 29 years old 9% are between 20- 29 years old, and 2% are more than 40 years old.

7. Segmentation: Small-size company, Middle – size company, Large company Year 20142015 2016 Total IncomeRp 135.000.000 Rp 150.000.000 Rp 180.000.000 Total CostsRp 120.000.000 Rp 110.000.000 Rp 120.000.000 Net ProfitRp 15.000.000Rp 40.000.000Rp. 60.000.000 ROI12.5%36.364%50% 20142015 ROI = (Net Profit/Total Costs) *100% ROI =(15.000.000/120.000.000)*100ROI = (40.000.000/110.000.000)*100 ROI = 12.5%ROI = 36.364% 2016 ROI = (Net Profit/Total Costs) *100% ROI = 60.000.000/ 120.000.000*100 ROI = 50% ROI

8. Distribution Digital distribution The most effective method to distribute our products right away to the right customer in needs. Easier for us to introduce and distribute our products. Free Trial Contents : Products informations, Specifications, Features Specializes Social network accounts Reach out our customers closer and better

9. Marketing  Massive marketing by putting lots of our products and services on sales. used to attract customers.  Advertisement  Promotional activities through our website, social network accounts and company visits.  Loyalty programs

10. Conclusion This application can support the company in:  Distributing information effectively and efficiently.  Increasing the number of interaction among department.  Saving the paper uses, because the data exchange is done electronically, for example questionnaire filling, feedback distribution.  Helping employee to accomplish the task, for example book new event and managing reports.  Ease of gaining other colleagues information.

11. Suggestion  Employee communication has played important role in an organization, where each employee should interact with each other in order to accomplish the task that will support the process to achieve the organization goal.  This application can be customized in order to meet company requirements need and also provided with user friendly design.  Adding another feature may help the user (employee) easier to accomplish the task that must be gained from the survey, in order to know what they actually need.  Suggested feature solution must meet the user requirement.

12. Thank you …