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Factors Influencing Food Choices
Why are you eating that?
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Factors Influencing Food Choices
Physical Psychological Social Cultural Resources
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Physical Factor: Health
Food is essential to life Nutrients are needed for body to function properly And to control diseases such as diabetes
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Physical Factor: Taste
You enjoy the taste of food Source of pleasure
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Physical Factor: Age Needs are different throughout the life cycle
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Physical Factor: Appetite vs Hunger
Appetite: A natural and healthy desire for food “Want it” Hunger: Body needs food “Need It”
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Psychological Factor: Emotional Eating
Stressed, troubled, bored, or unhappy
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Psychological Factor: Means of Rewards
Food for good grades Food for good behavior
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Psychological Factor : Associations with Past Experiences
Reminds you of when you were a child Attach importance to an occasion or a loved one
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Social Factor: Family A time for families to prepare and share meals and time together
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Social: Peer Pressure Your friends influence your choices
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Social Factor: Special Occasions
Holidays, weddings, birthday parties
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Social Factor: Food Fads
What’s new and trendy? Local (100 mile diet) Healthy Gluten-free
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Social Factor: Lifestyle
Your daily activities (or lack of)
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Social Factor: Advertising
Advertisers want to convince you to buy their product
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Cultural Factor: National Origin
Geographical location Staple Foods in that area Local economy Foreign Contact
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Cultural Factor: Religion
Hindus may not eat beef Jews may keep Kosher Catholics may refrain from meat on certain days Muslims may not eat nor drink during daylight hours (Ramadan)
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Cultural Factor: Ethnic Traditions
Food customs are handed down
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Resource Factor: Food Supply
What foods are available (seasonality)
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Resource Factor: Time Time to shop Time to prepare meals Time to eat
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Resources: Energy Electricity or gas Personal energy
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Resource Factor: Skills & Knowledge
Knowing how to prepare meals Having the skills to cook well
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Resource Factor: Money
The amount of money you have influences the food you can buy
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