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Published byRafe Harris Modified over 9 years ago
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Seth Burton, Matt Cox, Brittany Inman
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High School Basketball Alumni Rivalry Game A friendly alumni rivalry game between two schools on a neutral court with both school receive benefits.
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Organization Description Two Friendly Rival High Schools Both Privately Funded and Limited Budget based on gifts and development. Schools Look forward to playing and respect level between athletics
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Purpose To raise funds for both athletic programs to go toward equipment, field repair, travel expenses, officials, etc. CPA is looking to add Lacrosse as a varsity sport, the funds raise will go toward starting Lacrosse
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Lacrosse Five Year Plan
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Goals To raise $15,000 ○ Spilt between CPA and Ensworth Tickets $10 (800 sold) ○ $8,000 Alumni Dinner $15 (120 plates) ○ $1,000 Silent Auction ○ $1,500 Gifts ○ $4,500 Capture Alumni Data Foster Stronger Alumni Involvement and Support
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Activities and Events Alumni Dinner Vince Gill Room $15 for plate Boutique Honor Former Players for both Teams AD talks about what is happening in athletics. Giving Opportunity Silent Auction Players that have made it to College can donate items Donations from company's
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Activates and Events Alumni Game Held at Belmont Men Alumni that are out of college and are not under professional contract allowed to play. For older generations, Three Point Contest at Half Time. Invite all Former players (male and female), cheerleaders, managers, and alumni of schools
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Staff and Personal Game Coordinator Communications Coordinator Event Organizers Officials - coaches Trainers Concessions Workers Gate Workers Security Game Officials, Clock and Book
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Target Market CPA and Ensworth Communities and Alumni 1300+ for CPA, 1800+ Ensworth Nashville Basketball Community CPA and Ensworth Basketball Alumni 500+
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Marketing & Promotion Strategy CPA and Ensworth Website Social Media Newspaper Alumni Letter Radio Video Highlight Sponsors Word of Mouth
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Expenses: 700 concessions 2500 gym rental 800 dinner 250 promotions Total:
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