1. DTP Terminology

2. Terminology Quest Page Organizers Text Organizers Typography Graphical Elements/Illustration Media Types

3. Page Organizers ;lkajdflkas;ld kjf;laskjdf;la skjdf;ljaklak hsd;lfja;lkdjf ;akljf;flalkajd ;lfja;lsdkjf;la kdjafkjkjsdlf kja;sldkjf;lak jf;lakjd;lkj;fl akjfd;lkajsd;l afj;lsdkjf;alkj df;lakjsdf;lak jd;lfkja;ldjf;l akdjf;lakj;ldj f;alkdjfl;askd ;lkajdflkas;ld kjf;laskjdf;la skjdf;ljaklak hsd`;lfja;lkdj f;akljf;flalkaj d;lfja;lsdkjf;l akdjafkjkjsdl fkja;sldkjf;la kjf;lakjd;lkj;f lakjfd;lkajsd; lafj;lsdkjf;alk jdf;lakjsdf;la kjd;lfkja;ldjf; lakdjf;lakj;ldj f;alkdjfl;askd ;lkajdflkas;ld kjf;laskjdf;la skjdf;ljaklak hsd;lfja;lkdjf ;akljf;flalkajd ;lfja;lsdkjf;la kdjafkjkjsdlf kja;sldkjf;lak jf;lakjd;lkj;fl akjfd;lkajsd;l afj;lsdkjf;alkj df;lakjsdf;lak jd;lfkja;ldjf;l akdjf;lakj;ldj f;alkdjfl;askd Grid Margins Column Gutter Top Outside/Right Bottom Inside/Left Alley/Gutter

4. Text Organizers Profile of a Modern Hero: Juan Valdez saves coffee crops Kdjf;lakjdf;lakjsdf;lkja ;ldkjf;lakjdf;lkaj;lfkja;l skjfd;laskjf;lkasjfl;kja; lkjfd;laskjf;laksjfl; ;laksjdf;lakjsdf;lka j;ldkjf;lakjdf;lakjdl ;kfj;laskjdf;lakjdflf kja;lkjf;lakjdf; Past Rescues dkjfa;ldjfa;lkjdfl;ak jd;lfakjsdlfkja; Headline Kicker Subhead Nameplate/Masthead

5. Text Organizers ;laksjdf;lakjsdf;lkaj;ldkjf;l akjdf;lakjdl;kfj;laskjdf;lakj dflfkja;lkjf;lakjdf; A;lkdfaakjfdlakdjf;ka;l Kdjf;lakjdf;lakjsdf;lkja;ldkjf;l akjdf;lkaj;lfkja;lskjfd;laskjf;lk asjfl;kja Overprinting ;lakjdf;lajdf;lakjdf;laj d;lfkja;lsdjf;lakjf; ;laksjdf;lakjsdf;lkaj;ldkjf;l akjdf;lakjdl;kfj;laskjdf; Adfadfads - 23 The School of Business Header Footer Caption Sidebar

6. Text Organizers ;laksjdf;lakjsdf;lkaj;ldkjf;lakjdf;lakjdl;kfj;la skjdf;lakjdflfkja;lkjf;lakjdf; alskdfja;ls dfj;alkjdf;lakjsdf;lja;lfjl;aksjdf;laksjdf;lkajs dasdlfh ;lkdjf ;laskj df;lakjdfl ;ldskjf al;skjdl;askjfd ;lasdj f;alskjfa;lsdkjfla;k sda fasdf j a;sldk fakdfj ;asldk flasdkjf a;ldjfoiaewjao a;ifjd;afeifj idadklnfad;ij ;aklsjf;asdjfa;lskfj;alskfjl;askjdf;laskdjf;lka sjd;lds;alkfja;sldfj;lasdjfl;kas ;lkajdl;fkja kj dfoaijdf lkjdfoiajf oijsdfa Jumpline Pull Quote Bulleted List (continued on page 35)

7. Typography ABCDefghijklmnop Baseline Cap height X-height Bowl (counter) Serif Ascender Descender

8. Typography Justified Force Justified Superscript/ Subscript Pica (6 picas = 1 inch) Points (12 points = 1 pica) Widows & Orphans Kerning & Tracking Leading Dashes Hyphens - En Dashes – Em Dashes —

9. Graphical Elements – White Space Java Jolts Kdjf;lakjdf;lakjsdf;l ;ldkjf;lakjdf;lkaj;lfkja;lskjfd;laskjf;l kasjfl;kjaldadfasdfkasdfkjas;lkjf; asddfjlaskdjf;laksjdf;lakjsf;lkajl;dfk jal;kjdf;lakjf;l djal;ksdfj;lajdf;lakdalksjdfaldj ;fja;ljdf;lakjlsdkfjakjdfalkdjflasjkdfl asjflkajsldkjfalskjdfaksldjf;alsk Coffee, Coffee, Coffee klajdflkajsd;lkfalskdjfa;lksjf;alkf a;lkdjfalskdfj;lakjdf;laksjdflkalk kjadflkjalkdfja’ kawdjlkajdflkasj ak A;skldfj lakjfd al;kdjf Sink or Drop Vertical White Space Where Else? Leading

10. Graphical Elements - Rules ;lkajdf l;kajdfo; ;lkajKJd akdj kdj Border Drop Shadow Box Screen Bleed Coffee Talk

11. Illustration Ready-Made Art Clip Art Background Textures and Patterns Dingbat Sets and Picture Fonts Information Graphics Charts and Diagrams Tables Screen Captures Maps  

12. Distribution Media Newsletters Tabloids Newspapers

13. Advertisements Small Ads Full-Page Ads Classified Ads

14. Sales Materials Brochures Catalogs Order Forms Product Sheets Flyers Menus

15. Business Communication Letterhead Business Cards Fax Cover Sheets Resumes Business Reports

16. Response Devices Forms Surveys Coupons

17. Time for Show and Tell Get out your 4 swipe file pieces