1. Establish Sound Profiles for the Company Unit Four

2. McDonald McDonald's Is the leading global foodservice retailer with more than 30,000 local restaurants serving 52 million people in more than 100 countries each day. More than 70% of McDonald's restaurants worldwide are owned and operated by independent local men and women.

3. It is one of the world's most well-known and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in virtually every country in which we do business. Serves the world some of its favorite foods - World Famous French Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin.

4. Our rich history began with our founder, Ray Kroc. The strong foundation that he built continues today with McDonald's vision and the commitment of our talented executives to keep the shine on McDonald's arches for years to come. To read more about McDonald's history, vision and executives, click on their links in the left menu.

5.  Reading A  Reading B  Simulated Writing  Listening and Speaking

6. Reading A: Managing People and Organization Para. 1 How long has McDonald’s been founded according to paragraph 1? Para. 2 Why does McDonald’s educate its employees? How does McDonald’s encourage its employees to continue their studies?

7. Para. 3 How does McDonald’s do to ensure safety and quality? Para. 4 What is the theme of the Five People Principles?

8. Vocabulary Commitment to education 对教育的承诺 Commitment to quality and safety 保证质量和安全 Commitment to social responsibilities 承诺社会义务 Commitment to employees 对员工的承诺 Diverse opinions 不同的见解

9. Reading B Product Questionnaire Your Name Date of Visit Company Company Address Company Contact Name Tel. Number Fax Number Email Questions

10. Simulated Writing Memo 备忘录是一种简易公文，它是公司 各部门之间广泛应用的一种书面联系 手段，主要用来传递信息，提醒对方 或表明自己的看法。

11. 备忘录组成部分  抬头 Name of the unit / Memo  发函人姓名 From: XXX  收函人姓名 To: XXX  日期 Date  标题 Subject / Re  正文 Body of Message

12. Listening and Speaking Meeting People Role-play