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Published byMarcus Thompson Modified over 9 years ago
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THINK GREAT IN 08 Value Coupons 2008
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THINK GREAT IN 08 Value Coupons Why Value Coupons –3 Pizzas versus a choice of 1 or 2 pizzas (we had pushed the 1 to 2 pizza buyers to the side) –Minimizes Price Adjustments – Managers were embarrassed by our regular price points –Customer order sooner with a value price point available – More MVP’s –Single Pizza eaters spend more money with you than multiple pizza buyers over the course of a year –Lowers food cost immediately and increases sales over time
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THINK GREAT IN 08 Value Coupons Why Value Coupon –Pricing the Team will Support / Be proud of! –Minimize the offers (9 coupons / 3 sizes) –Make 444 / 555 / 777 Carry Out Only –Value coupons were actually a price increase camouflaged to look like a price decrease –Customers will have an option for 1 or 2 pizzas –Must hide all previous coupons you plan to not use anymore
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THINK GREAT IN 08 % Sales + / - Last Year Started Value Coupons Prior to Hurricane
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THINK GREAT IN 08 Food Versus Company Started Value Coupons Period 9 Inaccurate Due To Hurricane
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THINK GREAT IN 08 Tips on Rolling out Value Coupons Refer to them as Value Coupons, not Pricing especially if you still do 2XTuesdays Make sure to hide all old coupons Put a cheat sheet on front counter with old coupons until your feel they are gone Make sure to offer 444 / 555 / 777 as carryout only
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THINK GREAT IN 08 Latest Value Coupons
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