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Published byLawrence Alfred Cooper Modified over 9 years ago
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By 20064187 Kim Joon Young
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. Company History. What is Cruise Virgo?. Route. Activities on ship. SWOT Analysis. Stock
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Genting Hong Kong Limited. Company Name. Company History September 1993 in Hong Kong Founded A leisure entertainment corporation Who they are Tan Sri Lim Kok Thay Chairman Star Cruise, Resorts, School, Business Line Http://www.starcruises.com Web Site Hong Kong Stock Exchange Stock
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. What is Cruise Virgo? Virgo Ship 10th Facts -1) Gross Tonnage: 76,800grt -2) Length (metres): 268m/879ft -3) Width (metres): 32m/106ft -4) Average Cruising Speed (knots): 24kn -5) Maximum Cruising Speed (knots): 25kn -6) Number of Stabilisers: Yes -7) Bow & Stern Thrusters: 3 -8) Full Satellite Navigation System: 2 -9) Number of Cabins: 902 -10) Passenger Capacity (based on lower berths): 1,804
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. Route?
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. Activities on ship? Taverna - Deck 13 Gelato - Deck 12 Mediterranean - Deck 12 Samurai - Deck 8 The Taj - Deck 8 Blue Lagoon - Deck 7 Noble House - Deck 7 Palazzo - Deck 7 The Pavilion - Deck 6 Bella Vista - Deck 6 Restaurant
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. Activities on ship? Basketball court Star Track Neptune Wet & Wild pool Aquaswim jet current exercise pool Golf driving & mini golf Sports
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. Activities on ship? Wine shop Star Boutique Video Arcade Library Mahjong /card room Facilities
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Strengths Opportunities. SWOT Analysis Main customers are old customers who have a money (Mainly 30~50 years old people) Cheaper than air ticket People want to enjoy leisure time by travelling Good brand Name (presented the "Best Cruise Operator in Asia-Pacific” award)
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Weakensesses Threats. SWOT Analysis Popularity of Europe cruise. Low occupancy rate in Asia Increasing Oil Price. 1% low Annual growing in Asia
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. Stock
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