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Published byJessica Simpson Modified over 9 years ago
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BUSINESS IDEA: GONDRY OPHÉLIE VERGHETEM CLAIRE LAMOOT FLORIAN CAILLE LUDIVINE LOEUILLET QUENTIN
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OUR IDEA? It’s a service : Cinema with a restaurant service Equipped with a screen and projector Different kinds of halls (one specialized in 3D movies) Special nights with themes like Christmas, New Year’s eve, spring break… Circular building with the kitchen in the middle
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OUR CUSTOMERS? customers childrenTeenagersSeniors Grown ups There are no special customers!
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HOW? Manpower: Cook Waitress Technician Maintenance Agent Environment: Safety Maintenance Methods: Service directly in rooms Customers’ orders sent thanks to touch sensitive screen kiosks Dishes prepared in kitchen Materials: Depending on dishes Buy Movie to Producers Means: Movie screen Round table Swivelling chairs Loud speakers on table Kitchen equipment Touch sensitive screen kiosks to send orders Different kinds of halls Two in one
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SWOT ANALYSIS
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PRICE? Different prices / different dishes Group rates, family special rates… Menu 1 Numerical Movie + fast food (17€) 3D Movie + fast food (22€) Menu 2 Numerical Movie + restaurant (22€) 3D Movie + restaurant (27€)
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ADVERTISEMENT Movie programme in newspapers Facebook page Twitter Page YouTube Channel Vine Channel
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FINANCE Installation: Kitchen Cookers,, ovens, cold room, other equipment… 30,000€ 7 halls Building: 1760m² x 1283€ (average price in 2013) = 2,258,080€ Projectors (1,400€ x 7 = 9,800€) Screens (1,700€ x 7= 11,900€) Food and movie investment (2,5% of benefits for the SACEM: more than 4,950€ by movie) (about 252,000€ invested per month in food) Employees (technicians, cooks, waitresses…) (4 waitresses per hall + 14 cooks + 3 sales assistants + 20 other staff = 41 people: 61,500€) Tables with digital screen for orders (25 tables per hall (200€), 4 chairs per table (50€) = 70,000€) Benefits per month (broadcast of 7 different movies per month) 755,230€ (407,000€ of profits) We will need a year to pay back our investments and make the project profitable
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