2. A publicly traded company shares fractions of its ownership. Any investor can buy this SHARE OF STOCK at a Stock Exchange, becoming a business partner of the corporation. Advantages: For the owners: For the investors:

3. COMMON stock: Voting rights (business meetings) and dividend payments. Attract most individual investors (EUA). eg: PETR3 PREFERRED stock: Priority claim to company profits. Attract most minority shareholders (BRA). eg: PETR4

4. RISK (systematic or not) LIQUIDITY (blue chips) APPRECIATION and DIVIDENDS CORPORATE GOVERNANCE (accountability) Hedger x Speculator

5. How to overcome the indexes? LEVERAGE: the technique to multiply GAIN and LOSSES. OPTION: contract between two parties for a future transaction on an asset at a reference price. FORWARD CONTRACT: contract between two parties to buy or sell an asset at a specified future time at a price agreed today.

6. http://en.wikipedia.org/wiki/Stock_exchanges

7. Formed in 2008 by the integration of “Bolsa de Valores de Sao Paulo” with “Bolsa de Mercadorias e Futuros” Are negotiated assets of almost 600 companies and some commodities.

9. https://www.agorainvest.com.br/cotacoes/default.asp

10. FUNDAMENTAL analysis: involves analyzing its financial statements and health, its management and competitive advantages, and its competitors and markets. TECHNICAL anaysis: security analysis discipline for forecasting the direction of prices through the study of past market price and volume.

11. Dow Theory: “the future repeat the past” The Market Trends

16. arthur.reis@engenharia.ufjf.br