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Published byDiane Moody Modified over 9 years ago
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chapter 16 Other Descriptive Research Methods
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Chapter Outline Developmental research The case study Job analysis Observational research Unobstrusive research techniques Correlational research
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Developmental Research Longitudinal designs –Strengths –Weaknesses Cross-sectional designs –Strengths –Weaknesses Combinations (overlapping) (continued)
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Developmental Research (continued) Methodological problems –Unrepresentative scores –Unclear semantics –Lack of reliability –Statistical problems Protecting participants
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Case Studies Types –Descriptive: develops a detailed picture –Interpretive: uses data to classify or conceptualize –Evaluative: determines merits of practices or events Selecting participants Gathering and analyzing data
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Job Analysis Used in sport management Used in fitness leadership Methods –Surveys –Interviews –Shadowing
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Observational Research What behaviors to observe Who to observe Where to observe How many observations When to observe (continued)
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Observational Research (continued) How to score observations –Narrative (continual recording) –Tallying (frequency counting) –Interval method –Duration method Using videotape
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Unobstrusive Research Collecting data when people don’t know –Nature of cities –Who watches television –Records of people and events Birth certificates Magazines Newspapers Nature of graffiti
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Correlational Research Explores relationships Makes predictions Characteristics –Nature of participants –Spread of scores –Shrinkage in prediction Does not establish cause and effect
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