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Corporate Governance and Social Responsibility

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Presentation on theme: "Corporate Governance and Social Responsibility"— Presentation transcript:

1 Corporate Governance and Social Responsibility
Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

2 Corporate Governance Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

3 Corporate Governance Defined:
Refers to the relationship among the board of directors, top management, and shareholders in determining the direction and performance of the corporation. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

4 Corporate Governance Board of Directors
Setting corporate strategy, overall direction, mission or vision Hiring and firing the CEO and top management Controlling, monitoring, or supervising top management Reviewing and approving the use of resources Caring for shareholder interests Board of Directors Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

5 Role of the Board in strategic management
Corporate Governance Role of the Board in strategic management Monitor Developments inside and outside the corporation Evaluate & Influence Review proposals, advise, provide suggestions and alternatives Initiate & Determine Delineate corporation’s mission and specify strategic options Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

6 Board of Directors Continuum
Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

7 Board of Directors Members: Inside directors Outside directors
“Management directors” Officers or executives employed by corporation Outside directors May be executives of other firms but not employed by board’s corporation Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

8 Organization of the Board
Board of Directors Organization of the Board Size Determined by charter and bylaws Average for publicly-held, large firm is 11 directors Average for small/medium private firms is 7 to 8 directors Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

9 Top management responsibilities
Board of Directors Top management responsibilities Executive Leadership Strategic vision Presents a role of others to identify with and follow Communicates high performance standards and shows confidence in followers’ abilities Top management Responsibilities Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

10 Styles of Corporate Governance
High Entrepreneurship Management Partnership Management low Chaos Management Marionette Management Low Degree of Involvement By top management Degree of involvement by board of directors Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

11 Styles of Corporate Governance
Chaos Management When both the board of directors and top management have little involvement in the strategic management process. The board waits for top management to bring it proposals. Top management is operationally oriented and continues to carry out strategies, policies, and programs specified by the founding entrepreneur who died years ago. There is no strategic management being done here. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

12 Styles of Corporate Governance
Entrepreneurship Management A corporation with an uninvolved board of directors but a highly involved top management has entrepreneurship management. The board is willing to be used as a rubber stamp for top management's decisions. The CEO, operating alone or with a team, dominates the corporation and its strategic decisions. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

13 Styles of Corporate Governance
Marionette Management Probably the rarest form of strategic management style, marionette management occurs when the board of directors is deeply involved in strategic decision making, but top management is primarily concerned with operations. Such a style evolves when a board is composed of key stockholders who refuse to delegate strategic decision making to the president. This style also occurs when a board fires a CEO but is slow to find a replacement. Marionette Management occurred at Winnebago Industries when the company's Board of Directors, chaired by its founder, 72-year-old John K. Hanson, took away Ronald Haugen's title as chief executive officer, but left him as company president. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

14 Styles of Corporate Governance
Partnership Management Probably the most effective style of strategic management, partnership management is epitomized\embodied by a highly involved board and top management. The board and top management team work closely to establish the corporate mission, objectives, strategies, and policies. Board members are active in committee work and utilize strategic audits to provide feedback to top management on its implementations of agreed-upon strategies and policies. This appears to be the style emerging in a number of successful corporations such as General Electric Company. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

15 Social Responsibility
Broader responsibility: Private corporation has responsibilities to society that extend beyond making a profit. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

16 Social Responsibility
Friedman’s Traditional View “There is one and only one social responsibility of business – to use its resources and engage in activities designed to increase its profits…” Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

17 Social Responsibility
Carroll’s Four Responsibilities Economic Legal Ethical Discretionary/flexible Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

18 Responsibilities of Business
Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

19 Social Responsibility: Balancing Commitments to Stakeholders
Stakeholders: Groups, individuals, and organizations that are directly affected by the practices of an organization Employees Investors CORPORATION Customers Suppliers Local Communities Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

20 Social Responsibility
It refers to the way in which a business tries to balance its commitments to certain groups and individuals in its social environment. Customers: Treat customers fairly and honestly (Examples of companies with excellent reputations in this area: L.L. Bean, Nordstrom, Dell Computer Corporation) Employees: Treat employees fairly, with respect for their dignity and basic human needs (Examples of companies with excellent reputations in this area: 3M, Southwest Airlines) Investors: Manage financial resources honestly and openly Suppliers: Seek mutually beneficial partnerships Local Communities: Minimize damage and maximize contributions to local communities Discussion: Who are the major stakeholders at your school? How does the school prioritize these stakeholders? What are your thoughts about this prioritization? Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

21 Reasons for Unethical Behavior
Moral Relativism Morality is relative to some personal, social or cultural standard and that there is no method for deciding whether one decision is better than another. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

22 Social Responsibility
Code of Ethics: Specifies how an organization expects its employees to behave while on the job. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

23 What Is Ethical Behavior?
Ethics: Right and wrong, good and bad, in actions that affect others. shaped by personal values and morals Ethical Behavior: Conforming to generally accepted ethical norms. Business ethics: Ethical or unethical behaviors of managers and employers of an organization. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

24 Responsibility Toward the Environment
Encompasses three main areas: Air pollution Water pollution Land pollution Toxic\deadly waste Recycling Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

25 Responsibility Toward Customers
Consumer Rights Unfair Pricing Ethics in Advertising Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

26 Responsibility Toward Employees
Legal and social commitments: Legally, companies are required to refrain from discrimination against any worker based on race, gender, religion, nationality or other irrelevant factors. Ethically, many people feel that companies should ensure that the workplace is physically and socially safe. How far should companies extend themselves to help employees who are laid off? Prentice Hall, 2004 Chapter 2 Wheelen/Hunger

27 Responsibility Toward Investors
Improper financial management: Offenses are typically unethical, rather than illegal. Examples include excessive salaries, and lavish\plentiful or frivolous perks\bonus (e.g. regular corporate “retreats” to exotic\interesting island resorts). Check kiting: Responsibility towards investors has several components: Illegal practice of writing checks against money that has not yet arrived at the bank on which it is drawn. Insider trading: Illegal practice of using confidential information to gain from the purchase or sale of stocks. Misrepresentation of finances: Typically, this takes the form of overly optimistic projections of earnings. Prentice Hall, 2004 Chapter 2 Wheelen/Hunger


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