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Www.axis.com Unchanged sales trend January- June 2009 Ray Mauritsson, CEO & President Fredrik Sjöstrand, CFO.

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Presentation on theme: "Www.axis.com Unchanged sales trend January- June 2009 Ray Mauritsson, CEO & President Fredrik Sjöstrand, CFO."— Presentation transcript:

1 www.axis.com Unchanged sales trend January- June 2009 Ray Mauritsson, CEO & President Fredrik Sjöstrand, CFO

2 www.axis.com This is Axis >Founded in 1984, 25 years ago >IT company driving the network video market >Worldwide presence in more than 20 countries, 769 employees* >Product areas: –Network Video Solutions –Network Print Servers >Global partnerships through distributors, resellers and system integrators >Listed on NASDAQ OMX, Nordic under the ticker AXIS * June, 30 Axis Headquarter, Lund, Sweden

3 www.axis.com Today's agenda >Financials –Sales –Operating expenses –Currency effects >Market & Product update >Outlook >Questions & Answers

4 www.axis.com Sales January – June 2009 >Total sales –1 074 MSEK (931) –Growth 15% –Currency effects, - 232 MSEK >Video sales –1 041MSEK (883)) –Growth 18% –Growth -8% (local currency) MSEK Growth

5 www.axis.com Currency effects on total sales by region MSEK

6 www.axis.com Operating expenses, Q1, 2007- Q2, 2009 MSEK

7 www.axis.com MSEK Margin Margins* >Gross margin* –54.7% (56.2%) >Operating margin –8.6% (18.6%) >Profit margin –8.5% (18.5%) *Q2 2009

8 www.axis.com Sales in the product areas* *Q2 2009

9 www.axis.com AsiaEMEAAmericas 51 % 41 % 8%8% Sales in the regions* *Q2 2009

10 www.axis.com High volume of marketing activities in Q2 >Participation in trade shows –ISC West, US –IFSEC, UK and South Africa –SecuTech, Taiwan –Transrussia, Russia –Safe&Security, Netherlands >Involvement in partner events –10 global events –Numerous of local events

11 www.axis.com AXIS P1343 AXIS P1344 AXIS P1346 Accessories AXIS T92A20 housing Video Encoder AXIS M7001 AXIS Q7404 Fixed dome camera AXIS P3343 AXIS P3343-V AXIS P3343-VE AXIS P3344 AXIS P3344-V AXIS P3344-VE Fixed network cameras Product announcements during first half of 2009 PTZ Dome camera AXIS Q6032-E Video Management Software AXIS Mobile Monitor

12 www.axis.com AXIS P13 Series – Fixed cameras for any environment AXIS P1311 VGA progressive scan Fixed iris AXIS P1343 SVGA progressive scan DC-iris AXIS P1344 1 MP, HDTV 720p SMTPE standard compliant DC-iris AXIS P1346 3 MP, HDTV 1080p SMTPE standard compliant P-Iris* *Supports DC-iris for backward compatibility

13 www.axis.com AXIS Q6032-E PTZ Dome Network Camera The ideal surveillance solution for demanding outdoor installations –City surveillance –Parking lots –Outdoor airport installations –Perimeter surveillance of ports To minimize installation time, the camera is delivered ready for installation outdoors –wide temperature range -40°C to 50°C

14 www.axis.com Axis strategy to maintain the position of market leader >Develop and market a broad innovative product portfolio >High pace product launches >P-iris, HD-TV, Arctic Temperature Control, remote focus >Collaboration with partners >+ 25 000 partners worldwide >Expand operations with local presence on a global market >769 employees globally >Configuration & Logistic Centre (CLC 3) in Atlanta, US

15 www.axis.com The market situation today Short-term perspective >Continued activity on a weak market >Positive signs in the US >Difficult to predict market development >Expansion of product portfolio Long-term perspective >Continued high growth potential for network video >Axis’ goals remain unchanged

16 www.axis.com Questions & Answers Q&A Axis Communications the Export Company of the Year 2009


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