2. Working Together Recruitment 101

3. Admissions and Student Financial Services helping you to more effectively represent Rider to prospective students and their families. Working Together Recruitment 101

4. Current Publications Admissions

5. Working Together Recruitment 101 Enrollment Overview

6. Working Together Recruitment 101 Undergraduate FT Student Enrollment Fall 2006 2005 Final2006 Final 1 – Year Change Goal% To Goal Total FT Enrollment 3,604 3,764+4%3.708102% Total New Enrollment 1,156 1,261+9%1,190106% Total Continuing 2,448 2,503+2%2,51399% Lawrenceville Total (Includes CCS) 3,281 3,386+3%3,373100% Freshman 853 890+4%860103% Transfer 200 234+17%215109% Westminster Total 323 378+17%335113% New Students 103 137+33%115119%

7. Working Together Recruitment 101 Undergraduate Student Applications Fall 2006

8. Working Together Recruitment 101 Admission Funnel Prospects 20,000 Applicants Applicants 5,500 Accepts Accepts 4,070 Enrolled Enrolled 1,100 Projected Fall 2007

9. Working Together Recruitment 101 Personalization Connected Learning Leadership Why should a student choose Rider University ? Rider University ?

10. Working Together Recruitment 101 Location Quality of Faculty 95 % have highest degrees 95 % have highest degrees Why should a student choose Rider University ? Rider University ?

11. Working Together Recruitment 101 Small class size 25-30 (Average) No Grad Asst. / TAs Success of our graduates 93% in jobs/advanced education Why should a student choose Rider University ? Rider University ?

12. Working Together Recruitment 101  AACSB  NCATE  NASM Special Distinctions

13. Working Together Recruitment 101  Top tier northern region Princeton Review  Best 361 Colleges/Universities US News

14. Working Together Recruitment 101  What are the distinctive features of your program ? program ?  How are we different from the competition ?  Who is your competition ?  Know your ‘story’. Understanding Your Distinctiveness

15. 1. Monmouth University 2. Rowan University 3. Rutgers University 4. The College of New Jersey 5. Montclair State University 7. St. Joseph’s University 8. Ramapo College 9. Seton Hall University 10. Hofstra University Working Together Recruitment 101 Top 10 Cross Admits:

16. Aspirant Schools: 1. Villanova University 2. Loyola College 3. Providence College 3. Fairfield University 4. Marist College 5. Ithaca College 6. Drexel University 7. St. Joseph’s University Working Together Recruitment 101

17. Price vs. Cost Scholarships How to handle questions like: Why should I spend $x more to attend Rider vs. a State Institution?

18. Working Together Recruitment 101 Financing your Rider Education

19. Working Together Recruitment 101 Where’s the “Free Money” ?GrantsScholarships

20. 1. The University: 1. The University: A. Freshman Scholarships A. Freshman Scholarships B. Rider Advantage B. Rider Advantage C. Transfer and Part-time Scholarships C. Transfer and Part-time Scholarships D. International Scholarships D. International Scholarships

21. Working Together Recruitment 101 2. U. S. Federal Government: Financially High Need Students A. Pell Grants B. Supplementary Educational B. Supplementary Educational Opportunity Grant Opportunity Grant

22. Working Together Recruitment 101 3. New Jersey State Government: A. Tuition Aid Grant A. Tuition Aid Grant B. Bloustein Scholars B. Bloustein Scholars

23. Working Together Recruitment 101 4. Scholarship Search: A. Fast Web A. Fast Web B. High School Guidance B. High School Guidance Departments Departments

24. Working Together Recruitment 101 Price vs. Cost

25. Working Together Recruitment 101 Need Varies Based on Cost EFC Expected Family Contribution (Constant) - PrivatePrivate Cost of Attendance (Variable) StateState 2 yr. Com muni ty PrivatePrivate EFC Need (Variable) = StateState 2 yr. Com muni ty

26. Working Together Recruitment 101 How do we award financial aid? 1. FAFSA (Free Application for Federal Student Aid) Federal Student Aid) 2. Create a Cost of Attendance (COA) 3. Subtract a Family Contribution (EFC) 4. Determine a Financial Aid 5. Address financial need with above mentioned resources mentioned resources

27. Working Together Recruitment 101 Financial Counseling and Information Sessions: 1. Financial Planning 2. Preview Day: Individual Family Planning and Counseling and Counseling 3. High School Nights 4. Individual Appointments

28. Working Together Recruitment 101 Questions

29. Thank you !