2. EXPERIMENT 3 TIP OF TONGUE PHENOMENON A narrow strip of land by which two larger bodies of land are connected. Provide a word that satisfies each of the following definitions. A blood feud in which members of the family of a murdered person try to kill the murderer or members of his family. A protecting charm to ward off spirits. An old coin of Spain and South America. A dark, hard, glassy volcanic rock. A secretion from the sperm whale used in the manufacture of perfume. A building used for public worship by Moslems. An Egyptian ornament in the shape of a beetle. The staff of Hermes, symbol of a physician or of the medical corps. A Russian sled drawn by three horses. A sword with a short curved blade, used by the Turks and Arabs. A navigational instrument used in measuring altitudes.

3. EXPERIMENT 3 (ANSWERS) 1. A blood feud in which members of the family of a murdered person try to kill the murderer or members of his family. [vendetta] 2.A protecting charm to ward off spirits. [amulet] 3.An old coin of Spain and South America. [doubloon] 4.A dark, hard, glassy volcanic rock. [obsidian] 5.A secretion from the sperm whale used in the manufacture of perfume. [ambergris] 6.A building used for public worship by Moslems. [mosque] 7.An Egyptian ornament in the shape of a beetle. [scarab] 8.The staff of Hermes, symbol of a physician or of the medical corps. [caduceus] 9.A sword with a short curved blade, used by the Turks and Arabs. [scimitar] 10.A Russian sled drawn by three horses. [troika] 11.A navigational instrument used in measuring altitudes. [sextant] 12.A narrow strip of land by which two larger bodies of land are connected. [isthmus]

4. A SIMPLE EXPERIMENT ON MEMORY INSTRUCTIONS: Read each of the words below at a slow and steady rate, say, one word/sec. DISTINGUISHEDCRIMINAL FENCEBEVERAGE FRAGRANCEEXPENSIVE FANTASYBARRICADE TOWNWHEEL ROBINSUMMER EVENINGALLIGATOR ARMCHAIRWOOL MILKSHAKECINEMA ELEGANTDRINK FABRICWEALTH

5. ANOTHER EXPERIMENT ON MEMORY Some of those words listed below are the same as those shown on the previous list. Can you recognize any? Write down which words you recognize. SPRINGFINCH ODOR COTTONPOST BEVERAGE HAMBURGERTIRE FAMOUS ALLIGATORIMPORTANTSPARROW ROCKING CHAIRMAPVILLAGE RICHCRIMINALSUMMER GLOVESSODASCARF FILMMOVIEAROMA ELEGANTPERFUMEFENCE DREAM

6. WORDS FROM LIST 1 DISTINGUISHEDCRIMINAL FENCEBEVERAGE FRAGRANCEEXPENSIVE FANTASYBARRICADE TOWNWHEEL ROBINSUMMER EVENINGALLIGATOR ARMCHAIRWOOL MILKSHAKECINEMA ELEGANTDRINK FABRICWEALTH

7. MEMORY SPAN 9 2 5G M N 8 6 4 2S L R R 3 7 6 5 4 V O E P G 6 2 7 4 1 8X W D X Q O 0 4 0 1 4 7 3E P H H J A E 1 9 2 2 3 5 3 0Z D O F W D S V 4 8 6 8 5 4 3 3 2D T Y N R H E H Q 2 5 3 1 9 7 1 7 6 8K H W D A G R O F Z 8 5 1 2 9 6 1 9 4 5 0U D F F W H D Q D G E 9 1 8 5 4 6 9 4 2 9 3 7Q M R H X Z D R P P E H

8. COMPUTER VS. HUMAN MEMORY COMPUTER HUMAN PERMANENT X PERFECT X PARTIALX VARIES WITH TIMEX LOCALIZED X UNLIMITED CAPACITYX INFLUENCED BY MEANINGX

9. Three Types of Memory Iconic (Sensory) Memory: 100-300 msec. Short Term (Working) Memory: 1-30 sec. Long Term Memory: > 2 min.

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11. TEST FOR ICONIC MEMORY

12. Three Types of Memory Iconic (Sensory) Memory: 100-300 msec. Short Term (Working) Memory: 1-30 sec. Long Term Memory: > 2 min.

13. William James on Primary Memory (STM) it was never lost; its date was never cut off in consciousness from that of the immediately present moment. In fact, it comes to us as belonging to the rearward portion of the present space of time, and not to the genuine past (p. 646). James, W. (1890). Principles of psychology. New York: Holt.

14. William James on Secondary Memory (LTM) …the knowledge of a former state of mind after it has already once dropped from consciousness; or rather it is the knowledge of an event, or fact, of which we have not been thinking, with the additional consciousness that we have thought or experienced it before (p. 648). James, W. (1890). Principles of psychology. New York: Holt.

16. INFORMATION PROCESSING MODEL OF MEMORY

18. Examples of Chunking SOHCATOA ROYGBIV 4916253649689 1433426086125 HNEWTXFDVKPLPRQJBDRG FBICIADVDNHLUSAKFCNBC

19. Remember This Position

21. Serial Position Curve

22. Contribution of Rehearsal to Serial Position Effect

23. Manipulating the Recency Effect

24. Effect of Rate Presentation on Serial Position Effect

26. “Shallow”Are these words in the same typeface? “HOUSE-trick” “Medium”Do these words rhyme? “BALL-TALL” “Deep”Are these words synonyms? “CAR-AUTOMOBILE” Different Levels of Processing in Working Memory

27. Which is the Real Penny?

28. Maintenance Rehearsal –sheer repetition –mechanical –no attention to meaning –little effort Elaborative rehearsal –focus on meaning –relations between items –organization

29. Long Term Forgetting

30. Effect of Learning Prior Lists on Learning a New List (Proactive Interference)

31. Massed vs. DistributedPractice

33. Proactive Interference from Previously Learned Lists

35. Retroactive Interference Experimental Group: Original Interpolated Test: learning: learning: Task A Task B Task A Control Group: Task A Rest Task A

36. Proactive Interference Experimental Group: Prior learning: Learning: Test: Task B Task A Task A Control Group: None Task A Task A

37. TYPES OF MEMORY Sensory Memory Short-term (Secondary, Working) Long-term (Primary) Declarative (knowing what) Procedural (knowing how) Episodic Generic Semantic Generic non-verbal

39. Temporal Cortex

41. Two Types of Amnesia

42. Split Brain

43. Split Brain-2